Senior Product Manager

Kwik Fill selects PAR Technology to power its guest engagement strategy and accelerate ai-driven innovation. Convenience retailer advances its guest engagement strategy to deliver more personalized experiences and accelerate AI-driven innovation NEW HARTFORD, N.Y.-(BUSINESS WIRE)-PAR Technology Corporation (NYSE: PAR), a leading technology provider powering multi-unit operators across restaurant, retail, and large-scale commerce, today announced that Kwik Fill has selected PAR Retail(TM) as a strategic technology partner. The long-term partnership will help Kwik Fill deliver more relevant, personalized customer experiences while building a stronger foundation for future growth and innovation. Through the partnership, Kwik Fill will leverage PAR Retail's platform and PAR Intelligence to support its vision for modern retail. PAR Intelligence helps retailers interact with their data more dynamically, surfacing insights, identifying opportunities, and supporting faster action across guest engagement, marketing, merchandising, and operations. Kwik Fill's partnership with PAR Retail spans the full breadth of the platform, including loyalty, mobile app, enterprise intelligence, and full-stack tobacco loyalty capabilities. This reflects a comprehensive, long-term investment in how the brand understands and serves its guests. "As we evaluated potential partners, PAR Retail stood apart through its vision for the future of convenience retail and its ability to combine guest engagement with actionable AI-driven insights," said Roy Williams, Senior Vice President Marketing at United Refining Company, parent company of Kwik Fill. "PAR Intelligence was a significant differentiator for our team. We see tremendous opportunity to leverage the platform as we continue enhancing the experiences we deliver to our guests." During the evaluation process, Kwik Fill recognized the opportunity to leverage a unified platform that connects customer engagement with enterprise-wide insights. The combination of PAR Retail and PAR Intelligence provides teams with a shared view of performance, enabling more coordinated decision-making across the business. "The convenience retail industry is at an inflection point. More software isn't the answer. Smarter software is," said Savneet Singh, CEO of PAR Technology. "Kwik Fill gets that. They're building their loyalty program from scratch on PAR Retail, which means every guest relationship and every data point is theirs from day one. PAR Intelligence makes sure they can act on it. That's the difference between a platform that informs and one that drives outcomes." "Kwik Fill is making a meaningful investment in understanding their customers at a level they haven't been able to before. PAR Retail provides the foundation to start building those relationships, and PAR Intelligence enables brands to deepen those relationships over time. That's where the real opportunity is," said Jake Kiser, General Manager of PAR Retail. About Kwik Fill Warren, PA - United Refining Company of Pennsylvania, doing business as Kwik Fill(R)/ Red Apple Food Marts(R), provides customers across New York, Pennsylvania, and Ohio with convenient access to fuel, food, beverages, and everyday essentials. With more than 300 locations, Kwik Fill(R)/ Red Apple Food Marts(R) serves customers throughout the region with convenient fueling and retail options. Learn more at www.kwikfill.com. About PAR Technology PAR Technology Corporation (NYSE: PAR) delivers an agentic operating platform that enables smarter, more consistent operations for multi-unit brands across restaurant, retail, and high-volume commerce. PAR's platform brings together mission-critical software - point of sale, digital ordering, loyalty, payments, and back-office systems - along with hardware and data to orchestrate decisions and workflows across systems, locations, and guest touchpoints in real time. Designed to drive measurable outcomes, PAR helps brands improve efficiency, deliver better experiences, and make every store more profitable. Learn more at partech.com. Contacts. IR CONTACT Christopher R. Byrnes (315) 743-8376 [email protected] More News From PAR Technology Corporation NEW HARTFORD, N.Y.-( BUSINESS WIRE )-PAR Technology Corporation (NYSE: PAR) a leading technology provider powering multi-unit operations across restaurant, retail, and large-scale commerce, today announced that Savneet Singh, the Company's CEO, will present to institutional investors at the Goldman Sachs Communacopia + Technology Conference at The Palace Hotel in San Francisco, CA. Mr. Singh will participate in a fireside chat at 4:45 PM Eastern Time on Thursday, September 10, 2026. A live webc... NEW HARTFORD, N.Y.-( BUSINESS WIRE )-PAR Technology Corporation (NYSE: PAR) today announced the launch of Guest360, a new product designed to help restaurant brands understand and grow their entire guest base, not just the guests enrolled in loyalty. Built to work alongside PAR(R) Punchh(R), Guest360 recognizes guests from the first transaction, connects their activity across channels, and creates unified profiles that enable more powerful guest engagement and experiences for brands. Guest360 is al... NEW HARTFORD, N.Y.-( BUSINESS WIRE )-PAR Technology Corporation (NYSE: PAR), a leading technology provider powering multi-unit operations across restaurant, retail, and large-scale commerce, today released its 2026 Industry Report: AI on the Diner's Terms. The report analyzes findings from 1,000 surveyed consumers on AI's expanding role in the restaurant experience, revealing a meaningful shift from 2025. In 2025, 41% of surveyed consumers said they'd choose a restaurant that avoided AI altoget... PAR Technology Corporation. Release Versions IR CONTACT Christopher R. Byrnes (315) 743-8376 [email protected]

PAR Technology launches Guest360 to unify restaurant guest data. Sep 3 2026 PAR Technology Corporation announced the launch of Guest360, a new product designed to help restaurant brands understand and grow their entire guest base, not just the guests enrolled in loyalty. Built to work alongside PAR Punchh, Guest360 recognizes guests from the first transaction, connects their activity across channels, and creates unified profiles that enable more powerful guest engagement and experiences for brands. Guest360 is already live with select Punchh customers, with rollout expanding to all Punchh customers through the end of 2026. Guest360 builds on the foundation PAR established with Punchh, which helps over 200 enterprise brands understand and grow their loyalty members. Most restaurant transactions happen outside the loyalty program, across POS, kiosk, drive-thru, pay-at-table, ordering, and delivery, leaving brands with guest activity that is often anonymous, duplicated, or disconnected. Guest360 closes that gap by recognizing guests from the moment they transact, connecting their behavior across channels, and making that understanding immediately available for segmentation, personalization, and activation. "Most restaurants know their loyalty members well, but that's only a fraction of their guests," said Savneet Singh, CEO of PAR Technology. "Guest360 is a customer data platform, natively integrated into the PAR Punchh suite, that unifies every guest interaction into a single profile. Every transaction builds a profile, every profile builds understanding, and that understanding compounds over time into something no generic AI tool can replicate. Because Guest360 is built into Punchh, it works with the data brands already have. This is what it looks like when first- and third-party data actually works for the brand." At the core of Guest360 is Profile Stitching, technology that consolidates a guest's activity across channels, whether at the drive-thru, on a kiosk, or through the mobile app, into a single, lasting profile rather than fragmented or duplicate records. That unified view also powers PAR Intelligence, which recommends the next audience, campaign, or move based on what Guest360 surfaces, growing sharper with every additional data source a brand connects. Guest360 was built in close partnership with Punchh customers and its product advisory group, whose input shaped how the product recognizes, segments, and activates guests for multi-unit operations. Because Guest360 is connected directly to Punchh, the audiences it uncovers do not need to be exported into another marketing platform before a brand can act. Restaurants can automatically trigger personalized offers, win-back journeys, loyalty enrollment campaigns, and other experiences based on real guest behavior, then tie the resulting visit and spend back to POS revenue. Here's what brands can expect from Guest360: - Guest Recognition: Recognizes guests from POS, ordering, and payment activity, connecting transactions and accounts into one profile per guest. - Unified Guest Profiles: Builds a single profile per guest from in-store behavior, digital activity, and loyalty data, enriched with visit patterns, purchases, and lifecycle stage. - Behavioral Segmentation: Creates dynamic audiences that update automatically based on real spend, visit frequency, menu preference, and lifecycle stage across loyalty and non-loyalty guests. - Activation: Turns guest behavior into action directly within Punchh, from personalized offers and win-back journeys to loyalty conversion and milestone campaigns, without moving audiences into another platform. - Closed-Loop Measurement: Connects campaigns back to POS transactions and item-level revenue so brands can measure what actually drove a visit or sale. PAR will exhibit at FS/TEC, Booth #311, September 23-25, 2026. Attendees can receive an in-person demo of Guest360, PAR Intelligence, and additional product previews.