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IPG Mediabrands

Global media planning, buying, analytics

Manager Paid Search

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$90k - $95kIn-person

About the Job

Requirements

  • Experience within an agency environment is required.
  • Substantial experience in paid search is required.
  • Substantial experience with Google, Bing, and other search partners is required.
  • Substantial experience with at least one bidding platform such as Marin, Kenshoo, or SA360 is required.
  • Substantial experience with Microsoft Excel, Word, and PowerPoint is required.

Responsibilities

  • Work with the search director to develop campaign strategies and execute search campaigns against the strategy.
  • Lead virtual and in-person presentations, incorporating storytelling elements.
  • Set expectations, train others, delegate tasks, and provide feedback.
  • Liaise between search and other digital channels to contribute to a multichannel approach or strategy.
  • Oversee client reports and analysis.
  • Work with the Search Lead to develop campaign strategies and execute search campaigns against the strategy.
  • Handle most day-to-day client communications regarding insights, reporting, and optimization recommendations, and assist in developing points of view.

Desired Qualifications

  • Spanish proficiency is a plus.
  • Multitask and handle other duties as assigned.
  • Write effectively with attention to detail.
  • Use basic storytelling and lead virtual and in-person presentations.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

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