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Red Bull

Manufactures and markets energy drinks

Student Marketeer

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Part-timeMelbourne VIC, AustraliaNo salary listedIn-person

About the Job

Requirements

  • Must currently be enrolled at the University of Melbourne with 18 months remaining in the degree.
  • Must be able to manage part-time work and studies, including evening and weekend availability.
  • Must hold a valid, full driver's license.
  • Must be proficient in written and verbal English.
  • Must be qualified to work in Australia and provide evidence of work eligibility if required.
  • Must be approachable, comfortable building relationships, passionate about the brand and product, eager to learn marketing, negotiation, and sales skills, organized, attentive to detail, and able to work independently and collaboratively.

Responsibilities

  • Represent the brand and its values through everyday interactions with consumers and customers.
  • Grow the user base by sampling products and increasing brand awareness among students.
  • Build relationships with local sales account managers to ensure products are available and visible on and around campus.
  • Collaborate with sales teams to open new distribution points and use brand assets to maintain consumer awareness.
  • Plan activities, share ideas, collaborate with the team in person and online, report promptly, and provide local insights, trends, and opportunities to the wider business.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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