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Arrow Electronics

Distributes electronic parts and business IT

Campaign Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeTlaquepaque, Jalisco, Mexico

About the Job

Requirements

  • Typically requires a four-year degree and 3–5 years of related experience, an advanced degree without experience, or equivalent work experience.
  • Previous project management experience at a marketing agency or within an internal shared service or demand center function.
  • Experience in marketing automation and best practices, as well as effective use of traditional marketing tactics and channels.
  • Experience executing creative and demand-creation campaign assets in automation software.
  • Knowledge of marketing channel effectiveness and mix.
  • Strong project management skills.
  • Experience working with customer relationship management platforms such as HubSpot, Eloqua, or Marketo, including integration and automation campaigns.

Responsibilities

  • Collaborate with Marketing Account Managers and Pursuit Marketing to shape campaign briefs, define objectives, and align with business priorities.
  • Manage the development and execution of integrated marketing campaigns across channels including email, web, social media, digital advertising, and events.
  • Translate strategic direction and concepts into actionable campaign plans with clear deliverables and timelines.
  • Coordinate campaign activities from planning through deployment, ensuring timely delivery and adherence to service level agreements.
  • Manage campaign timelines and budgets, using project management tools such as Workfront to oversee work and internal approvals.
  • Oversee campaign execution quality, including proofing and compliance checks.
  • Ensure campaign activities such as digital ads, events, and promotions are scoped and costed in conjunction with the rate card, and tracked and updated in Workfront.
  • Track campaign performance against key performance indicators such as engagement, conversion, and pipeline contribution.
  • Compile and analyze campaign data for Marketing Account Management.
  • Confirm campaign dashboards and reports are complete, accurate, and validated before distribution to stakeholders.
  • Act as the operational bridge between managers, creative teams, digital teams, and sales stakeholders.
  • Identify and test innovative campaign formats or tactics, turn successful pilots into best practices, and stay informed about market trends, customer behavior, and competitor activity to guide campaign strategy.

About the Company

Arrow Electronics

Distributes electronic parts and business IT

Arrow Electronics distributes electronic components and enterprise computing products, linking technology makers with the manufacturers, resellers and service providers that build and sell finished systems. Its larger business buys semiconductors, connectors, passive parts and other components from chipmakers and supplies them to factories, along with inventory and supply chain services. Its enterprise computing arm sells data center hardware, software, security and cloud services to IT resellers and managed service providers. Arrow earns money mainly on the gap between what it pays suppliers and what customers pay, plus fees for logistics and other services. Arrow was founded in 1935 in New York and is based in Centennial, Colorado.

Company size
10,001+
Company stage
IPO
Headquarters
Centennial, CO
Founded
1935

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