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Socialpoint

Mobile game developer with in-app purchases

User Acquisition Manager

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBarcelona, SpainNo salary listed

About the Job

Requirements

  • 2–3+ years of mobile user acquisition or performance marketing experience.
  • Hands-on experience running ad networks or social campaigns.
  • Familiarity with mobile attribution platforms, ad networks, and user acquisition platforms.
  • Proficiency with Excel or Sheets, including pivot tables and lookups.
  • Ability to manage multiple campaigns simultaneously.

Responsibilities

  • Manage daily user acquisition operations across social, software development kit networks, and programmatic channels.
  • Execute campaigns end-to-end, including setup, optimization, budgeting, and reporting.
  • Run structured tests of creatives, audiences, and channels to improve cost per install, return on ad spend, and installs per mille.
  • Partner with the Creative team to brief concepts, review performance, and iterate.
  • Monitor performance dashboards and surface insights, trends, and opportunities.
  • Collaborate with Product, App Store Optimization, and Business Intelligence teams to support full-funnel improvements.
  • Assist in forecasting and pacing monthly budgets.
  • Stay current on platform updates, industry trends, and competitive activity.

Desired Qualifications

  • Experience in mobile gaming and free-to-play environments.
  • Basic knowledge of SQL or data tools.
  • Experience working on a live game or app at scale.

About the Company

Socialpoint

Mobile game developer with in-app purchases

Mobile game developer based in Barcelona creates free-to-play titles like Dragon City and Monster Legends, monetizing through in-app purchases. The games are creature-collection battle experiences where players collect, breed, and train creatures to fight others, operated as live-service titles with ongoing updates and social features. It stands out by building lasting creature IPs with strong social and competitive elements, supported by Take-Two’s global reach since the 2017 acquisition, while maintaining creative autonomy in Barcelona. The goal is to attract a broad audience with emotionally engaging experiences that keep players returning through regular updates, new creatures, events, and cross-title engagement under the Take-Two umbrella.

Company size
201-500
Company stage
Acquired
Total funding
$44.7M
Headquarters
Barcelona, Spain
Founded
2008

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