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Next Door & Window

Residential window and door replacement specialists

Head of Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeBurr Ridge, IL, USA

About the Job

Requirements

  • A bachelor's degree in Marketing, Business, or a related field is preferred.
  • At least 3 years of experience building and executing multifaceted marketing plans in a business-to-consumer environment, ideally with lead generation for an in-home sales model.
  • Experience with lead-generation software and call-center management.
  • At least 3 years managing television and radio campaigns.
  • Demonstrated success writing compelling direct-response advertisements and offers.
  • A track record of helping a company achieve ambitious growth targets.
  • Experience managing and directing staff and/or third-party vendors.
  • At least 3 years overseeing search engine optimization, paid search, email, and social media campaigns.
  • Experience using analytics, especially Google Analytics, to assess and refine marketing strategy and messaging.
  • A track record of professional growth and advancement.

Responsibilities

  • Develop and lead an integrated brand and messaging strategy to build awareness and engagement with the target audience.
  • Build and execute marketing strategy and tactical plans across traditional and digital channels.
  • Drive digital lead generation and nurturing through paid search, paid social, display, and web content.
  • Own key performance indicators for appointment generation, brand awareness, lead acquisition, cost per lead, conversion, and engagement.
  • Continuously refine understanding of the core demographic audience for the products.
  • Analyze market trends and recommend adjustments to marketing and business development strategy based on data and feedback.
  • Oversee creation and delivery of press releases, advertisements, and other marketing materials, including print ad design.
  • Manage and develop internal marketing staff and external resources, including graphic designers, content writers, and a digital marketing agency.
  • Own website messaging and content strategy, including blog content, before-and-after galleries, video, and conversion optimization.
  • Oversee field marketing for events, the Costco retail program, and open-house strategy and staffing.
  • Direct email marketing, social media, and online reputation management in partnership with the digital marketing provider.
  • Lead content strategy and production across all media, including television and radio.
  • Make calculated, data-driven decisions and take smart risks.
  • Partner with the sales team to develop messaging tailored to the in-home sales process.
  • Build and lead a marketing team that develops new concepts, channels, and partnerships to position the company as an innovator and market leader.
  • Oversee the call center and appointment scheduling function.

Desired Qualifications

  • Experience in an entrepreneurial company is preferred.
  • Google certification is a plus.
  • Experience overseeing field marketing events and retail programs, such as Costco, is a plus.

About the Company

Next Door & Window

Residential window and door replacement specialists

Next Door & Window sells and installs replacement windows and doors for homes, offering in-home consultations and in-house certified installation teams with optional custom painting or staining. It sources products from brands like Marvin, ProVia, Albany, and Sunrise, including Marvin fiberglass, and uses its proprietary Full Frame 4 System™ to optimize sightlines and energy efficiency, often completing projects in one day. Its differentiators include direct-to-consumer home consultations, in-house installation, the Full Frame 4 System, and strong brand partnerships, supported by a family-owned, referral-driven model. The goal is to provide homeowners with durable, long-lasting window and door solutions through a hassle-free, one-day, full-service experience.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Not listed
Founded
2002

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