Full-Time

Senior Product Manager

Posted on 10/31/2025

Autotrader.ca

Autotrader.ca

501-1,000 employees

Digital solutions for used-car dealers

No salary listed

Canada

Hybrid

Category
Product (1)
Required Skills
Sales
Product Management
Marketing
Requirements
  • 5+ years of product management experience in SaaS, digital platforms, or customer-facing products
  • Proven track record of setting strategy and delivering high-impact products end-to-end
  • Strong stakeholder management and influencing skills across technical and business teams
  • Excellent analytical skills — able to connect insights from data, research, and market trends
  • Experience navigating complex product decisions and aligning cross-functional teams
  • Exceptional communication skills to simplify and present complex concepts
  • Growth mindset with passion for mentoring and developing others
Responsibilities
  • Own the strategy, roadmap, and lifecycle of a major product or customer experience
  • Define long-term vision, balancing customer needs, business goals, and technical feasibility
  • Partner with design, engineering, data, sales, and marketing to deliver measurable outcomes
  • Lead roadmap planning, prioritization, and stakeholder alignment across the business
  • Drive experiments and innovation through research, testing, and iteration
  • Serve as the voice of the customer, ensuring experiences delight and drive adoption
  • Mentor and coach Product Managers and team members, raising the bar across the org
  • Clearly communicate product vision, strategy, and impact to executives and partners
Desired Qualifications
  • Familiarity with product growth strategies (conversion, engagement, retention)
  • Knowledge of analytics, experimentation tools, and modern product management toolkits
  • Hands-on experience with ads and/or e-commerce platforms, focusing on driving user acquisition
  • Hands-on experience with using a customer relationship management tool

Autotrader.ca provides a suite of digital tools for used-car dealers to grow online sales. The platform is subscription-based and combines marketplace listings, web solutions, inventory management, traffic analytics, and conversion tools; dealers upload inventory, publish listings, review analytics, and convert traffic into leads. Premium listings on autoTRADER.ca offer extra exposure, while the tools are designed to be simple to use and easy to measure. The goal is to help dealers attract more customers, manage inventory more efficiently, and increase sales in a competitive digital automotive market.

Company Size

501-1,000

Company Stage

Acquired

Total Funding

$2.3B

Headquarters

Toronto, Canada

Founded

1975

Simplify Jobs

Simplify's Take

What believers are saying

  • EV tools like range calculators capture accelerating Canadian adoption demand.
  • Tiered subscriptions attract smaller dealers with pay-per-lead pricing.
  • Video tours and virtual test drives increase listing engagement beyond photos.

What critics are saying

  • Trader Corporation's AutoSync competes directly, cannibalizing subscriptions in 6-12 months.
  • AutoScout24 integration diverts investments from Canadian tools in 12-24 months.
  • Kijiji free listings drive dealer churn to zero-cost alternatives now.

What makes Autotrader.ca unique

  • DemandAI evaluates 50 vehicle attributes and 30 shopper signals for precise matching.
  • Simplified Go, Smart, Pro packages reduce dealer complexity and boost sales focus.
  • Refreshed interface accelerates shopper journey from research to purchase action.

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Benefits

Employee and Family Assistance Program

Gym Membership

Wellness Program

Conference Attendance Budget

Professional Development Budget

401(k) Company Match

Performance Bonus

Company News

AIM Group
Dec 12th, 2024
AutoScout24 completes acquisition of Canada-based Trader Corp. - AIM Group

Germany-based auto marketplace AutoScout24 has completed its acquisition of Canada-based Trader Corporation from private equity firm Thoma Bravo.

Cision
Aug 16th, 2024
AutoScout24 Acquires TRADER Corporation

AutoScout24, a leading pan-European online automotive marketplace, has signed an agreement to acquire TRADER Corporation from Thoma Bravo. Existing majority shareholder Hellman & Friedman will make an additional equity investment in AutoScout24. This acquisition extends AutoScout24's presence outside Europe and enhances its service offerings in automotive dealer software and lender solutions. TRADER Canada operates AutoTrader.ca and AutoHebdo.net, with 26 million monthly visits and 5,000 dealer partners.

PEI Group
Jun 25th, 2024
Thoma Bravo-backed Trader Corp buys Collateral Management Solutions | PE Hub

CMS provides lien and registration services, recovery services and insolvency management solutions.

AIM Group
Jun 25th, 2024
Thoma Bravo Selling Trader Corporation

Private equity firm Thoma Bravo is looking to sell Trader.ca, the operator of AutoTrader.ca, Canada's leading automotive marketplace, according to Bloomberg. The San Francisco-based firm is working with an adviser to find a buyer.

INACTIVE