Business Line Manager
Crane Co.
Business Line Manager
Crane Co.
Diversified manufacturer of engineered industrial products
Position Summary:
The Business Line Manager (BLM) – NAVG reports to the Vice President & General Manager - NAVG. This position is responsible for Orders, Sales, and standard margins of the NAVG product lines including Gate Globe Check valves, Butterfly valves, Duo Check valves among others. He/she will develop winning business model for each of the product line and actively monitor and drive the market level pricing, quality requirements, and lead time requirements of the product line. The BLM would develop cost targets, quality measures, and establishes required lead times and actively work with Operations and Supply Chain teams to meet these targets. The BLM will provide input to the Operations and Sourcing team’s on the manufacturing footprint strategy and sourcing decisions. BLM will also lead cross functional New Product Development teams and take products from ideation to launch. BLM will support the VP/GM in his responsibility of owning the P&L for the business line, including investment decisions, and development of the product plan for the product category.The BLM is ultimately responsible for the success of the business line in meeting our internal cost, quality, lead time and financial requirements. The BLM will be a key contributor to the ability of Crane CPE to develop the best growth opportunities in revenue, market share and profitability.
Principle Duties (includes, but is not limited to):
Business Model Impact and Growth Strategy
Develops and Implements Business Models for different products.
Supports development of Strategic Plan and Operating plan for the business.
Supports monthly reporting for key business KPIs
Support development of weekly pulse for sales and orders, quarterly forecasts and annual operational plan.
Leads the development of 80 / 20 analysis for pricing, product line simplification, customer line simplification, burden reduction and super serving customers for assigned product lines
Leads growth initiatives for assigned product lines
Responsible for identifying product portfolio gaps.
Responsible for development and launch of new products using Crane NPD process
Provide input on the key process applications for the targeted business in order toidentify new opportunities where our products can be utilized in the current application and in new applications being developed.
Evaluate customer and distributor surveys to maintain a pulse on the served market’s perception of our performance relative to price, quality and lead time.
Price/Quality/Delivery Targets
Responsible for Orders, Sales, and margins for the assigned product lines
Responsible for the attainment of the product goals by cost, quality and delivery.
Establishes the minimum product features and benefits that meet relevant industry standards.
Understands the product architecture and application guidelines.
Execute product cost strategy in conjunction with operations.
Assists the Operations teams with technical and commercial information requests.
Will initiate the New Product Development programs to assure successful launch.
Work with Sales and Engineering to define product release requirements, marketing strategy, product positioning, and target customers.
Target the global growth opportunities for the entire product line.
Drive annual price increase and manage pricing throughout the year to maximize product margins
Business Relationships
Will be the prime developer of the business model and demand input for the product’s SIOP process.
Actively provides input on market feedback related to cost, quality, and lead time requirements, regulatory impacts, standards, prices, commodity impacts, new product introductions, etc…, in order to develop and implement effective global strategies in each of these.
Evaluate market research to define our current state position with regards to our products, quality, customer service, etc. and identify areas for improvement.
Responsibilities for establishing global market costing and working with global teams and Application Specialists, Regional Sales Managers to assist with the appropriate product strategy and Sales.
Participate and lead evaluation to determine whether to develop new products internally or acquire through acquisition or international sourcing (branding).
Understand and lead the development of global product profiles.
Communication Role
Provide input to the appropriate marketing communications program for the product line including literature, training, advertising, trade shows, etc, to drive consistent above market level brand growth and profitability
Be seen as a visible, vocal leader helping to define and communicate the company’s overall strategy.
Actively communicate product commercial issues to ensure that the company remains competitive and meets customer needs.
Participate in and provide leadership on our communication programs to improve the communication and order processing efficiency with our channel partners.
Annual Budget/Financial Plans and Asset Management
Provide management with forward visibility of market/product price trends to improve forecasting capability for the annual planning process and strategic planning process
Supports development of annual Operating Plan
.
Essential Qualifications / Experience:
Minimum of a 4-year college degree in Mechanical, Chemical or Industrial Engineering or equivalent educational experience, and a Master's in Business Administration desirable.
2+ years of industrial product marketing/channel management experience preferred.
Industrial equipment industry experience preferred.
Experience with basic tools and techniques, and people management for effective business leadership.
Knowledgeable in technology.
Strong analytical skills and ability to draw conclusions and determine strategies based on data.
Up to 30% travel will be required based on customer needs.
This position is not eligible for visa sponsorship.
#LI-VD1
#CPE
This description has been designed to indicate the general nature and level of work being performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Crane Company. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, gender, sexual orientation, general identity, national origin, disability or veteran status.
Crane Co. designs and manufactures engineered industrial products across a diversified portfolio. Its solutions are integrated into customers' operations as part of broader systems, built with Crane’s engineering and manufacturing know-how. The company differentiates itself with a 150-year history, a formal Crane Business System, disciplined execution, and a strategy of linking businesses and using free cash flow for strategic acquisitions. Its goal is to create value for customers, suppliers, shareholders, and other stakeholders through steady growth and value-enhancing acquisitions.
Explore more opportunities at Crane Co.