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Forthea

Digital marketing agency: SEO, PPC, design.

Director of Sales

Account ExecutiveConfirmed live in the last 24 hours
Full-timeHouston, TX, USANo salary listed

About the Job

Requirements

  • A bachelor's degree from an accredited four-year college is required.
  • At least 2–3+ years of account executive or sales manager experience, preferably with an agency, is required.
  • A proven track record of building and managing a sales force is required.
  • Proven success developing new business, writing client proposals, and managing complex sales cycles from lead generation through closing is required.
  • A proven track record of penetrating and expanding large corporate accounts is required.
  • A proven track record of exceeding quotas and goals is required.
  • Experience selling in a competitive environment is required.
  • Experience with a customer relationship management application such as Salesforce, ACT, or NetSuite is required, along with a systems- and process-driven approach.
  • Working knowledge of Microsoft Word, Excel, Outlook, and PowerPoint is required.
  • Required competencies include conscientiousness, initiative, leadership, competitiveness, modesty, measurement orientation, curiosity, and organization.

Responsibilities

  • Create and implement marketing and sales plans.
  • Improve marketing and sales collateral and processes, including sales presentations, case studies, proposals, reports, and meeting standards.
  • Lay the foundation for a future marketing and sales team and help recruit, hire, train, and grow that team.
  • Independently prospect and qualify new business opportunities by identifying business goals and critical issues.
  • Convert qualified prospects into new clients.
  • Build rapport with prospective client company executives through discussions of sales, business, and technology issues.
  • Follow up on existing leads and cultivate new leads through marketing and business development strategies, including cold calling, community networking, and attending fairs, events, seminars, performances, and other opportunities to promote the agency's services.
  • Manage the database of prospective targets, consultants, prospects, and current clients.
  • Prepare new business proposals and review them with prospects, answer questions, and work with agency leadership and production departments on proposal development when necessary.
  • Continue following up and working to close opportunities that remain open after proposal review meetings.
  • Provide post-sale support to the Accounts and Production teams, including making introductions, leading kickoff meetings, handing off requirements, and addressing outstanding sales-related issues.
  • Meet periodically with the Account Manager to review success status.
  • Meet periodically with clients to review overall progress, strategy, satisfaction, and new needs.
  • Stay informed about current agency accounts for reference in new business presentations.
  • Assist agency leadership with research and information gathering.
  • Create lead-generation best practices and optimize processes and collateral.
  • Travel locally and out of town as needed.

Desired Qualifications

  • At least four years of direct sales experience, preferably with an agency.
  • Advertising sales and/or professional services sales experience, such as newspaper, billboard or outdoor, television, or radio advertising.
  • Executive-level or decision-maker contacts in enterprise and mid-market companies, including real estate, dealerships or automotive, hospitals or surgery centers, legal or law firm sales, and apartment services sales.
  • Experience selling digital marketing services such as search engine optimization, pay-per-click, social media, email marketing, and web design.
  • Experience using website analytics software such as Omniture, Google Analytics, or Google AdWords.

About the Company

Forthea

Digital marketing agency: SEO, PPC, design.

Forthea is a digital marketing partner offering services across SEO, paid search, social media, analytics, and web design. Its products work by using data to drive decisions and optimize campaigns across multiple channels, delivering custom strategies and ongoing optimization backed by measurement and reporting to improve results. The company differentiates itself through a track record of helping over 500 brands and by earning industry recognitions (PPC Agency of the Year for two consecutive years and Best SEO Performance + Results) along with a reputation for unsurpassed client service and professionalism. Forthea’s goal is to position businesses for growth by combining data-driven insights with integrated marketing services to achieve measurable improvements in online performance.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Houston, TX
Founded
2006

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