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Accenture

Advises businesses and runs their technology

Content Designer

Content Design & StrategyConfirmed live in the last 24 hours
Full-timeWashington, DC, USA$90.3k - $174.4kIn-person

About the Job

Requirements

  • A bachelor's degree in marketing, digital marketing, communications, or a related field, or equivalent experience.
  • At least five years of experience as a content strategist or content marketer.
  • At least five years of experience crafting content for digital products or services in consulting, in-house, or agency environments.
  • Exceptional writing, editing, and storytelling skills focused on creating topical authority.
  • Proficiency in content management systems and search engine optimization, including site structure and schema markup, combined with knowledge of how artificial intelligence models retrieve information.
  • A proven track record of reducing confusion, form errors, and abandonment through structured microcopy, guidance patterns, and progressive disclosure.
  • A strong understanding of digital marketing channels and best practices.
  • Experience partnering closely with product, legal, compliance, and engineering teams to ensure content accuracy and implementation integrity.
  • Ability to communicate design intent and tradeoffs clearly to diverse stakeholders, including non-design audiences.
  • Provide a writing sample.

Responsibilities

  • Develop and execute a content strategy for a federal client's website and digital products.
  • Design clear, action-oriented, plain-language content for complex digital workflows involving sensitive or transactional data.
  • Identify areas for improvement and create detailed roadmaps for refreshing digital products in alignment with user needs and organizational objectives.
  • Gather requirements, facilitate client discussions, and conduct content reviews to drive programmatic improvements.
  • Use expertise in search engine optimization, generative engine optimization, answer engine optimization, and user experience to inform strategy and recommendations.
  • Support user testing, use insights to validate proposed changes, and enhance the overall user journey.
  • Collaborate with interaction and service designers, provide guidance on content strategy, and support implementation of visual and structural updates.

Desired Qualifications

  • Experience working with federal agencies or on public-sector digital services.
  • Prior experience in client-facing or consulting roles within regulated environments.
  • Prior experience in generative engine optimization, answer engine optimization, and artificial intelligence strategy to structure information for human and machine readability.
  • A strong foundation in human-centered design principles for browser-based, native application, and platform experiences.
  • Experience writing for complex, high-traffic platforms serving diverse audiences.
  • Exposure to service design, journey mapping, or omnichannel government services.
  • Experience supporting data-informed design using analytics or Voice of the Customer tools.
  • A relevant master's degree.
  • Familiarity with accessibility standards, inclusive language practices, and compliance-driven content constraints.

About the Company

Accenture

Advises businesses and runs their technology

Accenture advises large businesses and public agencies on strategy, builds their technology systems and runs ongoing operations. Its teams connect business planning with implementation, covering areas such as cloud migration, cybersecurity and customer experience. Consultants work with clients to redesign processes, while engineers integrate software from technology partners and maintain the resulting systems for multinational organizations. Clients pay for project work or continuing services, including application support and business processes such as finance and customer service. Accenture was founded in 1989 and has its headquarters in Dublin, Ireland.

Company size
10,001+
Company stage
IPO
Headquarters
Dublin, Ireland
Founded
1989

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