SEM Specialist

Company Description

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries. Do you want to know more about the agency/brand or area of expertise you will be applying for in this role? Keep reading!

Performics, the world's first performance marketing agency, is the primary driver of revenue growth for many of the world's most prestigious brands. Through an extensive global network operating in 57 countries, Performics uses data, technology, and talent to create and convert consumer demands wherever they are delivered: in search, social, display, commerce, and offline channels. It is dedicated to the relentless pursuit of results. It is headquartered in Chicago and is part of Publicis Groupe. For more information, visit www.performics.com/es.

Overview

As an experienced SEM Specialist(VALENCIA), you will be responsible for manage the strategic and tactical implementation of social media plans. You should be able to advice different clients and its advertising agencies through the best bet on social networks. You and your team will also provide daily assistance to our agency media team. 

Running campaigns on the different systems across the relevant networks (Facebook, Twitter, LinkedIn, Pinterest, TikTok) or "third-party tracking". You will have a clear vision on social media and the ability to evaluate campaigns and extract learnings in order to include them in a later client recommendation.  

You need to proactively come up with new ideas and be aware of the latest developments on social media. You are also able to think together with the customer about their goals and how social media contributes to them. You will investigate the target audience’s behavior and wishes in order to later include these ideas into the social recommendation for the clients. All this with the aim that clients achieve better results on the different social networks. 

Responsibilities

• You will be responsible for the planning, coordination, monitoring, control and management of projects and social media campaigns (from all levels of the funnel, awareness to performance).  
• Will work closely with our clients, as well as creation, strategy, media agency and our external service providers / vendors. 
• Will take care of our clients, in terms of continuous and scheduled monitoring of all campaign measures and will be responsible for acquiring substantial learning for the optimization of current and future measures of the social / digital area. 
• Will support all internal social media teams in the paid ads area (social and digital networks). 
• Will lead and support your team in the creation and planning of client’s campaigns. 
• Will be responsible for the creation and evaluation of the post campaign analysis, as well as reporting to the client. 
• Will use common analytics and social media tools. 
• Will have a creative understanding of how to transfer analytical results into creative reports for social and digital campaigns. 

Qualifications

• Bachelor’s Degree related with Advertising, Marketing, Economics, Media Science or similar; or 3-4 years of experience in a similar position. 
• Good communication skills, dynamic, flexible, and proactive. 
• Professional experience within the ​​marketing industry or in a media agency environment. 
• Comprehensive understanding of social media in a business context, all social media channels, functions and associated communication features and possibilities. 
• A high degree of specialization in social media networks. 

Additional Information

Why join us?

• 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
• 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
• 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".
• 🗣️ Online English Classes: Benefit from group weekly classes by native teachers if you have a B1 level of English or above.
• 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
• 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important!
• 🧘🏻‍♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.

We are certified as a Great Place to Work, your happiness and providing you with an outstanding experience means a lot to us, let's enjoy!

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, or any individual´s status in any group or class protected by law.

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

All employees are committed to complying with obligations regarding Information Security and Technologies, obligations related to the use of Artificial Intelligence, obligations stemming from the Quality and Environmental Management System, as well as obligations derived from the Integrity Management System, Corruption Prevention, and the Anti-Bribery and Anti-Corruption Policy. Furthermore, all employees are required to complete mandatory training courses, declarations, and compliance commitments in these areas.