I

IPG Mediabrands

Global media planning, buying, analytics

Integrated Media Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeSingaporeNo salary listedIn-person

About the Job

Requirements

  • At least 1 year of experience in media planning or advertising, preferably within an agency environment.
  • Confidently use media research tools such as Nielsen Clear Decisions, AdQuest, and Global Web Index to extract and interpret media data.
  • Collaborate with media owners, suppliers, creative agencies, production partners, and internal specialist teams.
  • Have working knowledge of digital advertising platforms; hands-on experience with Google Ads and DoubleClick Bid Manager (DV360) is a plus.
  • Have effective verbal and written communication skills and the ability to contribute to presentations and client-facing materials.

Responsibilities

  • Develop a foundational understanding of media concepts such as media measurement (impressions, GRPs, and reach) and Singapore's local media landscape, including key media partners and their offerings.
  • Assist in gathering, reading, and analysing media data to generate insights that support campaign strategic direction.
  • Support implementation and reporting of campaign performance across digital and traditional media platforms.
  • Track and monitor media KPIs with the performance team to help demonstrate the effectiveness of paid search, social, and programmatic campaigns.
  • Compile data and draft campaign performance summaries with support from senior team members.
  • Assist in preparing media diaries and copy instructions based on approved media plans and proposals.
  • Coordinate media booking timelines and clearly communicate material deadlines to internal teams and clients.
  • Flag and support resolution of creative delivery issues in collaboration with creative and media teams.
  • Ensure timely delivery of reports, updates, and media documentation as part of ongoing campaign management.

Desired Qualifications

  • Hands-on experience with Google Ads and DoubleClick Bid Manager (DV360).
  • A strong interest in media, technology, and emerging trends, with a proactive mindset toward learning and growth.
  • Adaptability, a positive attitude, and a strong sense of accountability.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

Recently Posted Jobs

Explore more opportunities at IPG Mediabrands

See more jobs