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IXL Learning

Personalized K-12 practice with analytics

Marketing Associate

Product MarketingUpdated on Nov 11
Full-timeSan Mateo, CA, USA$72.5k - $80k

About the Job

Requirements

  • A BA/BS degree and 2–4 years of professional marketing experience are required.
  • Exceptional written communication skills, including adapting writing for product-feature messaging, marketing emails, and blog posts.
  • Knowledge of or interest in education or edtech, with the ability to learn the industry quickly.
  • Experience with Google Docs, Google Sheets, and Google Slides.
  • Ability to work effectively with people at all levels.
  • Ability to manage projects from start to finish and manage multiple deadlines.

Responsibilities

  • Write and develop marketing content, including messaging documents, emails, web copy, print collateral, blog posts, and case studies.
  • Develop and drive campaigns to increase awareness and use of product features.
  • Collaborate across the marketing team to devise ways to reach potential customers and deepen engagement with existing users.
  • Work with colleagues from product management and graphic design to coordinate and implement projects from start to finish.

About the Company

IXL Learning

Personalized K-12 practice with analytics

IXL Learning operates as an interactive EdTech platform that provides personalized practice in math and English for students from kindergarten through high school. The program offers more than 1,000 skills aligned to the Indian national curriculum, and serves individual students, parents, and educational institutions under a subscription model. It uses adaptive learning to tailor practice and real-time analytics to track student progress, identify weak areas, and adjust activities accordingly. Gamification features like virtual treasure hunts and awards keep students motivated. The company’s goal is to help students improve performance and engagement by delivering data-driven, personalized practice within the Indian education context.

Company size
5,001-10,000
Company stage
Not listed
Total funding
$510M
Headquarters
San Mateo, CA
Founded
1998

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