OSF HealthCare

Integrated health system operating hospitals

Creative Director, Marketing

Brand & Creative MarketingUpdated on Nov 11

Full-timePeoria, IL, USA$57.40 - $67.53 /hrIn-person

About the Job

Requirements

A bachelor's degree in graphic design, visual arts, advertising, marketing, communications, media, or a related field is required.
Ten years of progressive experience in creative services, advertising, branding, marketing, communications, or a related field is required.
Five years of leadership experience managing creative professionals, cross-functional teams, or agency relationships is required.
Excellent interpersonal and communication skills are required.
Solid computer skills, including proficiency with Microsoft software, are required.
Strong analytical and problem-solving skills, with the ability to be detail oriented, are required.
Demonstrated expertise in brand strategy, creative leadership, storytelling, and integrated marketing communications is required.

Responsibilities

Lead the strategic development, execution, and governance of creative solutions that advance marketing, communication, and brand objectives.
Provide leadership for the Creative Services team.
Develop audience-centered creative strategies that strengthen brand equity, support organizational priorities, and drive measurable results.
Partner with stakeholders across the organization to ensure consistent and effective brand experiences across digital, print, multimedia, and emerging channels.
Foster innovation, operational excellence, and creative quality.

Desired Qualifications

A master's degree in marketing, communications, business administration, design, or a related field is preferred.
Experience within healthcare or another highly regulated industry is preferred.
Experience implementing AI-enabled creative tools and innovation strategies is preferred.

Total Rewards

OSF HealthCare is dedicated to provide Mission Partners with a comprehensive and market-competitive total rewards package that includes benefits, compensation, recognition and well-being offerings that focus on the whole person and engage with their current stage of life and career. Click here to learn more about benefits and the total rewards at OSF.

Expected pay for this position is $57.40 - $67.53/hour. Actual pay will be determined by experience, skills and internal equity. This is a Salaried position.

Overview

POSITION SUMMARY:

The Creative Director, Marketing leads the strategic development, execution, and governance of creative solutions that advance OSF HealthCare marketing, communication, and brand objectives. This role provides leadership for the Creative Services team and is responsible for developing compelling, audience-centered creative strategies that strengthen brand equity, support organizational priorities, and drive measurable results. The Creative Director partners with stakeholders across the Ministry to ensure consistent and effective brand experiences across digital, print, multimedia, and emerging channels while fostering innovation, operational excellence, and creative quality.

Qualifications

REQUIRED QUALIFICATIONS:

Education:

Bachelor’s degree in graphic design, visual arts, advertising, marketing, communications, media, or related field.

Experience:

Ten (10) years of progressive experience in creative services, advertising, branding, marketing, communications, or related field.
Five (5) years of leadership experience managing creative professionals, cross-functional teams, or agency relationships.

Other Skills/Knowledge:

Excellent interpersonal and communication skills.
Solid computer skills, including proficiency with Microsoft software.
Strong analytical and problem-solving skills, with the ability to be detail oriented.
Demonstrated expertise in brand strategy, creative leadership, storytelling, and integrated marketing communications.

PREFERRED QUALIFICATTIONS:

Education:

Master's degree in marketing, communications, business administration, design, or related field.

Experience:

Experience within healthcare or another highly regulated industry.
Experience implementing AI-enabled creative tools and innovation strategies.

OSF HealthCare is an Equal Opportunity Employer.

About the Company

OSF HealthCare

Integrated health system operating hospitals

OSF HealthCare is an integrated health system that runs hospitals, clinics, home health and hospice services, nursing education, and digital health offerings. It operates 18 inpatient facilities with 2,141 beds, including the OSF HealthCare Children’s Hospital of Illinois, and OSF OnCall for remote and hospital-at-home care. The organization also manages nursing schools, charitable activities through OSF HealthCare Foundation, and health-care businesses under Pointcore, while driving innovation and investment via OSF Innovation and OSF Ventures. Its goal is to improve community health by coordinating care across inpatient, outpatient, and digital platforms, while supporting Mission Partners and expanding access to care.

Company size: 5,001-10,000
Company stage: Not listed
Total funding: Not listed
Headquarters: Peoria, IL
Founded: 1877

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