B

Beam

Crowdfunding platform funding housing, training, jobs

Product Marketing Manager

Full-TimeUpdated on 10/20/2026
£50k - £60k/yr
Junior
London, UK
Hybrid
Growth & MarketingProduct Marketing

About the job

Requirements
  • At least 2 years of experience in product or lifecycle marketing, ideally in a software-as-a-service environment.
  • Confidence using email or lifecycle marketing platforms; Customer.io is strongly preferred, and Mailchimp or HubSpot are also considered.
  • Sufficient technical understanding to grasp product details and translate them into clear, accessible communications.
  • Ability to assess an existing lifecycle marketing setup, identify improvement opportunities, and take ownership of implementing them.
  • Strong writing ability and attention to detail, including the ability to turn complex product updates and new features into clear, useful end-user communications.
  • Ability to own campaigns end to end, including building and launching campaigns, scheduling, measuring performance, and optimizing results.
  • Ability to manage multiple priorities and maintain a consistent communications cadence.
  • Ability to work cross-functionally with Product, Design, Engineering, and Marketing teams.
Responsibilities
  • Own end-user communications for every product release and change, including help centre articles, in-app updates, and release notes.
  • Run lifecycle campaigns in Customer.io to drive product adoption, with particular focus on activating Notes product users.
  • Coordinate campaign scheduling with the fortnightly newsletter cadence to keep user communications consistent and predictable.
  • Launch bespoke campaigns with enablement and product teams to highlight features and products and maximize adoption.
  • Produce and maintain product marketing collateral, including one-pagers, decks, and other product assets for go-to-market teams.
  • Partner with the Product GTM Lead on localized content direction and strategy for each vertical, while owning day-to-day execution and output.
  • Build the foundations of a new function, including laying the groundwork for content to scale by region.
  • Work with the Product GTM Lead and UK, US, and Australian go-to-market teams to support sales sprints with bespoke product collateral and demos.
Desired Qualifications
  • Experience in a software-as-a-service environment.
  • Experience with Customer.io; Mailchimp or HubSpot are also considered.

About the company

Beam is a social enterprise and certified B Corp that uses crowdfunding to help disadvantaged people in the UK—such as those who are homeless or refugees—secure jobs, housing, and essential skills. It works by partnering with local authorities and charities to identify individuals in need and create personalized crowdfunding campaigns that the public can fund. Public donations cover costs like training, housing, and other services, with Beam earning revenue from service fees and partnerships with like-minded organizations. Since 2017, Beam has supported over 2,500 individuals. The company differs from others by combining a crowdfunding model with targeted social services and strong collaboration with public bodies, all aimed at delivering practical outcomes rather than just funding. Beam’s goal is to expand its impact, helping more people transition into stable work and housing while building sustainable funding through service fees and partnerships.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

2017

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Simplify's Take

What believers are saying

  • Oxford City Council awarded Beam Casework Services on 27 May 2026.
  • Bedford Borough Council contracted Beam Up Ltd for software services from January 2026.
  • ECI Partners’ 2025 backing signals fresh capital and investor support for expansion.

What critics are saying

  • Sifted’s 2025 investigation found tiny referral-to-outcome conversion across multiple councils.
  • Conwy, Tower Hamlets, and Ashford ended or declined renewals after weak results.
  • If councils keep walking away, Beam’s public-impact marketplace loses its core demand.

What makes Beam unique

  • Beam’s caseworker-plus-crowdfunding model ties donors directly to housing and work outcomes.
  • Oxford City Council’s May 2026 contract buys Beam’s software-enabled homelessness support services.
  • Beam’s 2022 Ukrainian refugee expansion broadened its mission beyond UK homelessness.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Unlimited Paid Time Off
  • Flexible Work Hours
  • Remote Work Options
  • Paid Vacation
  • Paid Holidays
  • Hybrid Work Options
  • Stock Options
  • 401(k) Retirement Plan
  • Pension scheme

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

5%
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