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Full-Time

Staff Product Manager II

Ad Experience

Confirmed live in the last 24 hours

Lyft

Lyft

10,001+ employees

Ride-sharing platform connecting drivers and passengers

Automotive & Transportation

Compensation Overview

$200k - $250kAnnually

+ Equity Offering + Bonus

Expert

New York, NY, USA

Category
Product Management
Product Strategy
Product
Required Skills
Sales
Communications
Data Science
Requirements
  • 10+ years of experience in product management
  • 5+ Experience working on retail media / commerce media ad networks and products
  • Natural leadership and ability to make things happen. You manage project ambiguity, complexity, and interdependencies in an organized and structured way
  • Strong communication skills and intuition for communication strategy at every level — within teams, execs, advertisers, to press, and other audiences
  • Deep knowledge of digital advertising technology including ad servers, programmatic exchanges, SSPs / DSPs, attribution, measurement, audiences, targeting, and more
  • Deep understanding of the advertising industry including agencies, direct buyers, mobile, display, CTV, and OOH – including relationships with key stakeholders
Responsibilities
  • Define and drive the creation of the product strategy for our Ad Experience Team
  • Clearly communicate roadmaps, priorities, experiments, and decisions across a wide spectrum of audiences from advertisers to executives
  • Completely own your team’s products – existing or new – from ideation, through development, launch, growth, and maintenance
  • Develop a customer & business-focused product roadmap, build alignment, and influence cross-functional stakeholders across product and other partnering teams (Sales, Data Science, Finance, Engineering, Design, etc.)
  • Deeply understand the needs and motivations of our customers (advertisers, riders, and drivers) as well as the competitive landscape to inform the product roadmap

Lyft connects passengers with drivers through a mobile app, primarily serving urban commuters, students, and tourists in the United States and Canada. The platform offers various ride options, including standard, luxury, and shared rides, catering to different customer preferences. Drivers use their own vehicles to provide services, and Lyft earns revenue by taking a commission from each ride fare. In addition to car rides, Lyft also provides bike and scooter rentals, and has a subscription service called Lyft Pink that offers benefits for a monthly fee. The company emphasizes safety and community guidelines to ensure a secure experience for users, while also supporting drivers with flexible payment options. Lyft's goal is to provide reliable transportation solutions while exploring self-driving technology and maintaining a diverse revenue stream.

Company Stage

IPO

Total Funding

$4.8B

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

2%

1 year growth

4%

2 year growth

2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Lyft's exploration of self-driving technology positions it at the forefront of innovation in the transportation sector.
  • The company's flexible payment options attract a diverse range of drivers, enhancing its service availability and reliability.
  • Strategic partnerships, such as those with Babyscripts and the NAACP, expand Lyft's market reach and social impact.

What critics are saying

  • The ongoing legal challenges regarding the classification of drivers as independent contractors could result in increased operational costs and regulatory scrutiny.
  • Intense competition from rivals like Uber may pressure Lyft's market share and profitability.

What makes Lyft unique

  • Lyft's diversified revenue streams, including bike and scooter rentals, advertising, and subscription services, set it apart from competitors who primarily focus on ride-sharing.
  • The company's emphasis on safety and community guidelines ensures a secure experience for both drivers and passengers, which is a significant competitive advantage.
  • Lyft's partnerships with organizations like the EAS Carpenters union and Babyscripts highlight its commitment to social impact and community engagement.