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Publicis Groupe

Runs advertising and digital transformation services

Vice President of Product Management - Onsite Commerce Media

Product ManagementConfirmed live in the last 24 hours
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • Deep expertise in retail and/or commerce media, with a track record of translating domain insight into differentiated onsite products and sustained retailer and advertiser value.
  • Ability to operate across retailer and commercial engagement, product strategy, user experience, development, and the technical details underpinning the offering, while leading long-term product direction and guiding day-to-day delivery and adoption.
  • Experience leading product leaders and developing PM teams across multiple levels, with demonstrated delegation, coaching, talent development, and improved product judgment.
  • Required experience working at a retailer that sells onsite advertising or at a retail media aggregator that enables onsite advertising across retailers, and understanding how to balance retailer monetization, advertiser performance, and shopper experience.
  • Ability to balance important client commitments with a durable platform strategy, negotiate priorities constructively, and turn repeated requests into reusable capabilities.
  • Working knowledge of onsite ad serving, targeting, optimization, and measurement, with technical judgment to set product requirements and evaluate trade-offs alongside Engineering and Data Science.
  • Sound commercial judgment, including understanding product economics, contribution, cost to serve, and how product decisions influence revenue and retention.
  • Experience aligning distributed teams and senior stakeholders across organizational boundaries, including teams in different locations and time zones.
  • Clear written and verbal communication and the ability to move between long-term direction and the details needed to deliver.

Responsibilities

  • Develop the vision and set the strategic direction for the full onsite advertising offering, translating retailer, advertiser, shopper, and market insight into differentiated product choices and measurable outcomes.
  • Evolve Sponsored Products and other onsite offerings around retailer maturity, category needs, brand objectives, and shopper journeys; own onsite ad-serving product capabilities in partnership with Engineering and Data Science.
  • Improve the retailer and advertiser experience across onboarding, inventory and placement controls, campaign setup, optimization, and onsite measurement and reporting.
  • Evaluate client requests based on business impact, urgency, reuse, effort, and strategic fit; make commitments transparent and protect progress on shared platform capabilities.
  • Sequence integration with Epsilon’s identity and data, measurement, shared ad-serving capabilities, and campaign workflows, agreeing dependencies and decision rights with the product leaders responsible for those services.
  • Strengthen onsite monetization and product economics by improving yield, fill, advertiser performance, retention, adoption, and cost to serve; partner with Commercial and Finance to validate gains while protecting shopper conversion, relevance, and merchandising priorities.
  • Translate retailer and advertiser needs into platform requirements, partnering with Engineering and Data Science on reliable delivery, scale, experimentation, and integrations that preserve client trust.
  • Lead and develop product leaders and PMs across a distributed organization by setting clear ownership, coaching decision-making, building leadership capability, and raising the quality of discovery, strategy, and delivery.
  • Own the product lifecycle from customer discovery and investment choices through launch, adoption, and continuous improvement; align Product Marketing, Operations, and client-facing teams on positioning, readiness, and delivered value.
  • Define a consistent product scorecard and operating cadence that connects client commitments, strategic milestones, platform health, and commercial outcomes.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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