V

Vero HR

Digital Communications Officer

Social Media Strategy & Management +1Confirmed live in the last 24 hours
Full-timeLondon, UK£37.3k - £39.2k

About the Job

Requirements

  • Experience creating and scheduling content for organisational social media channels, engaging professional or policy audiences.
  • Experience producing and editing video for social media and the web, from filming through to publication.
  • Experience managing website content through a content management system, and producing email communications through an email marketing platform.
  • Experience using analytics to evaluate digital performance and improve content.
  • Experience contributing to digital content for campaigns or publication launches.
  • Strong written communication skills and the ability to make technical subjects clear and compelling for different audiences.
  • Clear, concise and structured communication, including with senior colleagues.
  • Relationship-management and interpersonal skills, and a collaborative approach to working across teams.
  • Up-to-date understanding of trends and best practice in digital communications, and an interest in anti-corruption.
  • Willingness to develop skills across digital communications, with training and support.

Responsibilities

  • Maintain and publish to TI-UK’s digital channels, including its website, LinkedIn, X, Instagram and YouTube, delivering the channel plan agreed with the Senior Communications and Media Manager.
  • Grow the organisation’s online presence and profile by producing content that engages different audience segments.
  • Draft and publish reactive digital content in response to breaking stories, within agreed sign-off protocols and speed targets.
  • Apply TI-UK’s brand and tone-of-voice guidelines consistently across digital content.
  • Monitor digital channels for moderation issues, hostile or coordinated online engagement and legally sensitive content, respond in line with agreed guidelines, and escalate issues outside those guidelines.
  • Create digital content across platforms, including website, social media, video, blogs and other multimedia formats.
  • Develop and produce video and audio content, including planning, filming, editing, subtitling and formatting for different platforms, from short vertical clips to longer explainer pieces.
  • Produce graphics, data visualisations and other visual assets using tools such as Canva or Adobe Creative Cloud.
  • Produce digital collateral from events organised by colleagues, including video, graphics and written materials.
  • Work with research and advocacy teams to translate complex policy issues into accessible, engaging content.
  • Draft and edit blogs, social media content and web content, and contribute to press releases and other communications materials.
  • Deliver the digital element of publication launches across pre-launch, launch day and sustained-engagement phases, according to the plan for each launch.
  • Contribute to digital campaign plans with programme and communications colleagues, and coordinate production and scheduling of content against them.
  • Work with colleagues across the organisation on content showcasing research, advocacy wins and policy impact.
  • Develop email communications to supporters, including newsletters, campaign updates and event invitations.
  • Maintain and build supporter email lists, ensuring effective segmentation and targeting.
  • Monitor and evaluate digital performance through analytics, identifying opportunities for improvement and growth.
  • Track and report digital measures in the communications measurement framework, including platform engagement rates, click-through and referral traffic, and the best-performing content each month.
  • Log evidence of digital influence, such as amplification of content by journalists, parliamentarians and peer organisations.
  • Contribute digital evidence and insight to monthly communications snapshots and quarterly programme reviews.
  • Maintain the website, ensuring content is current, accurate and optimised for search.
  • Keep up to date with developments in platforms, formats and digital tools, including artificial intelligence tools, and share their implications for the organisation’s approach.
  • Take part in training and development to build digital communications skills.
  • Support other communications activity as required.

Desired Qualifications

  • Experience of paid social media advertising, motion graphics, animation, podcast or audio production, or designing and laying out publications such as reports and briefings to brand guidelines using Adobe InDesign or equivalent.
  • Experience working in an advocacy, policy or campaigning organisation.

About the Company

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