Growth Designer - AI Focused

What you'll do

This is a highly hands-on design role at the intersection of growth, performance marketing, and AI. You will design the assets and experiences that drive Clara's acquisition engine across Mexico, Brazil, and Colombia — ad creatives, landing pages, lifecycle journeys, and conversion flows — using AI tools as a core part of your daily workflow, from first prompt to final asset. You'll help define what AI-augmented growth design looks like at scale, on a team that is actively building AI-native workflows into everything we do.

Your responsibilities will include:

• Design and produce performance creative at scale — static ads, video concepts, carousels, and social assets for Meta, Google, and LinkedIn — using AI tools (e.g. Midjourney, Ideogram, Runway, Figma AI) combined with strong design craft.
• Design and optimize landing pages and conversion flows, applying CRO best practices for hierarchy, scroll depth, and clarity — and partnering with the Paid Media team to A/B test and iterate until the metrics move.
• Use AI daily to accelerate creative production: generating visual variants, exploring concepts, drafting layouts, and turning briefs into testable assets in hours, not weeks.
• Build and maintain a scalable creative system — templates, components, and brand-consistent asset libraries in Figma — so the Growth team ships faster across 3 markets and 3 languages (PT-BR, ES-MX, ES-CO).
• Partner with Growth - Paid Media to interpret creative performance data, generate hypotheses, and feed learnings back into the next iteration.
• Run visual QA on assets and pages before they go live; keep the brand consistent across every touchpoint of the funnel.
• Scout, pilot, and adopt new AI design tools — you keep our creative stack ahead of the industry, and document workflows so the whole team levels up.
• Use automation tools (e.g. n8n, Make, Zapier) to reduce repetitive production work and create scalable creative workflows.

Who you are:

Must haves:

• 2+ years of experience in growth design, performance/marketing design with measurable business impact.
• Strong portfolio demonstrating ad creatives, landing pages, or conversion-focused work — applications without a portfolio will not be considered.
• Active, daily user of AI tools — generative image/video tools (Midjourney, Ideogram, Runway or similar) and LLMs (Claude, ChatGPT, Gemini) are part of your real workflow, not an occasional experiment.
• Can write effective prompts: you know how to give AI models context, constraints, and references to get useful outputs on the first or second try — and you know when to take over and finish by hand.
• Expert in Figma; you think in components and systems, not one-offs.
• Conversion mindset — you track CTR, CVR, and CAC the way other designers track likes, and you use data to inform design decisions.
• Comfortable working with experimentation: A/B tests, creative testing frameworks, iterating based on results.
• Organized and able to handle multiple markets and formats in parallel.
• Comfortable communicating with both creative and analytical teams.

Nice to haves:

• Experience with motion design (After Effects, Lottie, or AI-powered video tools).
• Experience building landing pages hands-on (Webflow, Framer, or similar).
• Experience with automation tools like n8n, Make, or Zapier to build creative production workflows.
• Experience building custom GPTs, AI agents, or AI-assisted creative pipelines.
• Familiarity with GA4, Mixpanel, or attribution tools for creative performance analysis.
• Experience designing for multi-market or multi-language portfolios.
• Experience working with B2B SaaS or Fintech.
• Basic understanding of front-end (HTML/CSS) or vibe-coding tools (Lovable, v0, Replit).

Where we work

This is a hybrid role: you'll split your time between the office, customers and home. We don't set a minimum number of office days for most roles — you'll spend time in the office naturally, and most days during your ramp-up or when your leader asks.