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Marrina Decisions

Marketing agency delivering data-driven demand generation

Strategy & Operations Manager

Full-TimePosted on 10/15/2026
$70k - $120k/yr+ Performance bonus
Expert
Bachelor's, Master's
California City, CA, USA
Remote
Business & StrategyBusiness Operations

About the job

Requirements
  • A bachelor's degree in Business, Marketing, Economics, Analytics, or a related field is required.
  • At least 10 years of experience in strategy, operations, business development, or a related role, preferably in sales development, marketing, or go-to-market functions.
  • A proven track record of developing and executing business strategies to optimize sales and marketing operations.
  • Strong analytical and problem-solving skills, including translating data insights into actionable strategies.
  • Experience with performance metrics, key performance indicators, and data visualization tools such as Salesforce, Tableau, or Google Analytics.
  • Ability to influence and work with diverse teams, including sales, marketing, operations, and leadership.
  • Strong project management skills, including experience leading initiatives across multiple stakeholders.
  • Ability to manage multiple initiatives simultaneously and drive efficiency, process improvements, and scalable solutions.
  • Excellent written and verbal communication skills, including presenting insights and strategies clearly and influencing senior stakeholders to align on key initiatives.
  • Proficiency in customer relationship management tools such as Salesforce and marketing analytics platforms.
  • Strong Excel or Google Sheets and data analysis skills.
  • Familiarity with sales development tools, automation platforms, and workflow optimization.
Responsibilities
  • Develop and execute a comprehensive strategy for augmenting the sales development representative team, aligned with overall business objectives.
  • Partner with internal teams and external agencies to refine processes, enhance workflows, and implement best practices for sales development and marketing operations.
  • Align sales development and marketing strategies with broader revenue goals by optimizing lead generation, pipeline acceleration, and sales enablement efforts.
  • Work with sales, marketing, and operational teams to improve sales development team efficiency and effectiveness.
  • Establish standardized processes for tracking and measuring sales development and marketing performance to support data-driven decisions.
  • Connect marketing, sales, and leadership teams to drive cohesive and integrated growth strategies.
  • Analyze performance metrics, market trends, and business insights to refine sales development and marketing strategies.
  • Monitor and report on sales development team performance, identifying areas for improvement and optimization.
  • Develop data-driven recommendations to enhance productivity, conversion rates, and overall revenue impact.
  • Identify opportunities to leverage new tools, technologies, and methodologies to enhance sales development and marketing operations.
  • Stay current with industry trends, competitive analysis, and emerging best practices to drive innovation.
  • Test, learn, and iterate on strategies to optimize efficiency and effectiveness.
Desired Qualifications
  • An MBA or advanced degree is preferred but not required.
  • SQL knowledge is a plus.

About the company

Marrina Decisions is a marketing services firm that helps companies grow revenue by implementing scalable, data-driven marketing systems. It focuses on Marketo, Salesforce (SFDC), ABM, and demand-generation programs to align marketing and sales and shorten sales cycles. The company offers end-to-end support—from strategy to execution—guided by leaders who share market insights to shape data-driven plans. Its approach centers on turning marketing programs into profit centers by improving conversion rates and overall efficiency. Compared with competitors, Marrina Decisions emphasizes simple, scalable solutions tailored to both short-term wins and long-term growth, with leadership actively guiding clients through adoption and execution. The firm's goal is to increase client revenue and profitability by delivering measurable marketing performance.

Company Size

1-10

Company Stage

N/A

Total Funding

N/A

Headquarters

Santa Clara, California

Founded

2012

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Simplify's Take

What believers are saying

  • August 2026 EU AI Act enforcement drives urgent compliance consulting demand.
  • Recent posts target consent, suppression, and chatbot disclosure pain points for enterprise marketers.
  • ZipRecruiter and Mediabistro listings show hiring across marketing automation and sales roles.

What critics are saying

  • Unfunded since 2020 leaves Marrina Decisions vulnerable to client churn and pricing pressure.
  • LinkedIn shows only 79 employees; one lost account can hit revenue fast.
  • No visible proprietary software means agencies like Deloitte and Accenture can copy services.

What makes Marrina Decisions unique

  • Santa Clara-based Marrina Decisions specializes in Salesforce, Marketo, HubSpot, and SFMC RevOps.
  • Madhu Gulati positions Marrina Decisions as AI-enabled enterprise marketing systems repair.
  • Its 2026 content centers on EU AI Act marketing compliance and workflow execution.

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Benefits

  • Health Insurance
  • Paid Vacation
  • Paid Holidays
  • Paid Sick Leave
  • Training Programs
INACTIVE