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Wingie Enuygun Group

Online travel comparison and booking platform

Digital Marketing Manager

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeİstanbul, TürkiyeNo salary listedIn-person

About the Job

Requirements

  • Have 7–10+ years of experience in performance marketing, with demonstrated leadership in high-scale digital environments; e-commerce or travel technology experience is strongly preferred.
  • Have deep expertise in Google Ads (Search, App, and YouTube), Meta, programmatic demand-side platforms, and affiliate ecosystems.
  • Have advanced knowledge of Google Analytics 4, mobile measurement partners, Google Tag Manager, Looker, BigQuery, and attribution systems.
  • Have a strong quantitative background and be comfortable working with complex data, forecasting, customer acquisition cost and lifetime value modeling, and incrementality.
  • Connect media performance to profit and loss impact, contribution margins, and revenue planning.
  • Partner effectively with Product, Technology, Analytics, and Commercial teams.
  • Be fluent in English and able to work with global partners and stakeholders.
  • Be structured and analytical, and be comfortable working in high-speed, AI-first environments.

Responsibilities

  • Develop a multi-country paid media roadmap aligned with Enuygun’s strategic growth priorities.
  • Scale performance channels through disciplined budget allocation, automation, and structured experimentation across bidding, creatives, and segmentation.
  • Lead creative effectiveness by deploying structured test frameworks for user-generated content, video, and dynamic feed assets.
  • Manage forecasting, scenario modeling, and sensitivity analysis for performance budgets.
  • Serve as the performance thought leader across the organization, educating teams on best practices, trends, and automation opportunities.
  • Guide new market launches, ensuring rapid testing, sizing, and performance ramp-up.

Desired Qualifications

  • E-commerce or travel-technology experience is strongly preferred.

About the Company

Wingie Enuygun Group

Online travel comparison and booking platform

Wingie Enuygun Group runs an online platform that lets users compare and book flights, buses, hotels, rental cars, and financial products. The product works by users entering travel needs, the site aggregating listings from partner providers, and presenting side-by-side options for easy booking. It differentiates itself by offering a broad mix of transport modes (including buses) along with hotel and flight comparisons for individuals and corporate clients, with a global reach through its parent company. The goal is to help Turkish consumers and businesses find, compare, and book travel and financial services in one place within a network that extends beyond Turkey.

Company size
201-500
Company stage
Seed
Total funding
$540K
Headquarters
Istanbul, Türkiye
Founded
2008

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