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Gesture

Online gifting marketplace with vendor partnerships

Data Marketing Engineer Intern

Fall 2025Posted on 3/11/2025
No salary listed
Internship
Bachelor's, Master's
New York, NY, USA
In Person

About the job

Requirements
  • Currently pursuing or recently completed a degree in Computer Science, Data Engineering, Marketing Analytics, or a related field.
  • Strong programming skills in Python, SQL, or R for data processing and analysis.
  • Experience with data visualization tools (Tableau, Power BI, or Google Data Studio).
  • Familiarity with APIs and tools like Google Analytics, HubSpot, Salesforce, or similar marketing platforms.
  • Knowledge of cloud-based data services (AWS, Google Cloud, Azure) is a plus.
  • Understanding of data warehousing concepts and relational databases.
  • Strong problem-solving skills and attention to detail.
  • Strong attention to detail and ability to interpret data for business insights.
  • Ability to work in a fast-paced environment and collaborate across teams.
  • Excellent communication skills and the ability to present findings clearly.
  • Self-motivated, eager to learn, and capable of working in a fast-paced environment.
Responsibilities
  • Assist in automating marketing data workflows and integrating data sources into cloud-based platforms (e.g., AWS, Google Cloud, Snowflake)
  • Assist in measuring campaign performance, customer engagement, and ROI using key metrics.
  • Analyze large datasets to uncover customer insights and campaign performance metrics.
  • Collaborate with marketing teams to improve audience segmentation and personalized marketing efforts.
  • Assist in A/B testing, attribution modeling, and predictive analytics for marketing optimization.
  • Work with APIs to extract, clean, and structure marketing data for analysis and reporting
  • Stay updated on data engineering best practices and emerging MarTech trends.
  • Generate reports and dashboards to track trends, customer behavior, and marketing effectiveness.
  • Support the implementation and optimization of marketing analytics tools and dashboards
  • Conduct market research and competitor analysis to identify new opportunities.
  • Collaborate with the marketing and product teams to enhance customer segmentation and targeting efforts.
  • Assist in creating data visualizations and presentations for stakeholders.
  • Develop and maintain ETL pipelines to collect and transform marketing data from various platforms (Google Analytics, CRM, social media, etc.).
  • Stay up to date with industry trends, digital marketing best practices, and emerging data analysis techniques.
Desired Qualifications
  • Knowledge of cloud-based data services (AWS, Google Cloud, Azure) is a plus.

About the company

What Gesture.vip does: Gesture.vip runs an online gifting platform that connects users with a curated selection of gifts and experiences, allowing individuals to send gifts and businesses to show employee appreciation through delivery-enabled purchases. How its product works: Users browse a curated catalog, place an order online, and have the gift delivered to the recipient. Gesture.vip partners with multiple vendors and earns revenue from direct sales and service fees, including a markup on gift costs and delivery charges. How it differs from competitors: It emphasizes a simple, takeout-like experience for gifting and offers a broad mix of gifts and personalized experiences through vendor partnerships, targeting both individuals and businesses, which helps streamline the entire gifting process. What the company aims to achieve: To make gifting more gratifying and less cumbersome by providing a seamless, easy-to-use digital marketplace for gifts and experiences.

Company Size

51-200

Company Stage

Seed

Total Funding

$2.6M

Headquarters

New York City, New York

Founded

2017

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Simplify's Take

What believers are saying

  • Gesture’s website updated August 30, 2026, promoting free products through app engagement.
  • Google Play and Apple App Store listings stayed active through 2026, confirming live distribution.
  • Decathlon funding on April 2, 2024 backed new features, consumer offerings, and expansion.

What critics are saying

  • Revenue-based repayments to Decathlon drain cash until growth outruns obligations.
  • 1-800-Flowers, Goody, and Snappy compress margins through scale and enterprise relationships.
  • If app engagement stalls, Gesture loses demand and cannot service its capital stack.

What makes Gesture unique

  • Gesture’s no-address gifting removes recipient friction versus traditional checkout flows.
  • Gesture spans consumer gifts and employee appreciation, widening use cases beyond birthdays.
  • Gesture secured Decathlon revenue-based capital on April 2, 2024, avoiding dilution.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

Stock Options

401(k) Retirement Plan

Professional Development Budget

Company News

FinSMEs
Apr 3rd, 2024
Gesture Receives Growth Funding from Decathlon Capital Partners

Gesture, a NYC-based gifting and delivery platform, received a growth funding package from Decathlon Capital Partners

AlleyWatch
Jun 22nd, 2020
Gesture Raises $1M for its On-Demand Gifting App That Takes an Uber-Like Approach

Ben Labra discusses the evolution of Gesture, the on-demand app to send the perfect, thoughtful gift for any occasion.

INACTIVE