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Plotline

SaaS platform for onboarding and retention.

Enterprise Sales Development Representative

Full-Time
No salary listed
Junior
San Francisco, CA, USA
Hybrid
Sales & Account ManagementSales Development Representative

About the job

Requirements
  • Persistence, creativity, and a metrics-driven approach.
  • High energy, self-motivation, and comfort with rejection.
  • Strong communication and writing skills for multichannel outreach.
  • A research-oriented approach and the ability to quickly grasp new markets and verticals.
  • Ability to adapt approaches based on feedback and results.
  • Excellent collaboration with Account Executives, marketing, and product teams.
  • Receptiveness to coaching and eagerness to share best practices.
  • A methodical approach to lead management and follow-up.
  • Familiarity with customer relationship management systems and sales development tools.
Responsibilities
  • Execute outbound prospecting through emails, calls, and LinkedIn to engage enterprise and mid-market targets.
  • Research, identify, and qualify decision-makers within target accounts.
  • Conduct discovery calls and initial qualification to uncover needs and pain points.
  • Set high-quality meetings and demos for Account Executives.
  • Work with Account Executives to ensure smooth handoff and an excellent prospect experience.
  • Collaborate to iterate on ideal customer profiles and tailored messaging.
  • Report on outreach effectiveness and market reaction, and document learnings and playbooks.
  • Work with marketing to execute and localize demand generation campaigns.
  • Manage customer relationship management data, maintain accurate prospecting records, and follow up with all leads.
  • Utilize sales engagement and research tools for efficient outreach.
Desired Qualifications
  • At least one year of outbound business-to-business sales development experience, preferably in artificial intelligence, software as a service, or technology.
  • Experience with enterprise or mid-market prospecting and qualification.
  • Demonstrated ability to generate qualified meetings and exceed targets.

About the company

Plotline.so offers SaaS tools for mobile apps to boost user engagement and retention. It provides in-app experiences such as stories, videos, spotlights, tooltips, animations, guided tours, tutorials, native widgets, and gamified elements that can be added without developer effort. These features aid onboarding, feature adoption, and long-term engagement by delivering contextual experiences and collecting usage data; notable uses include Story-based trust-building for Stable Money and feature highlight sequences for Google Pay. The service uses a subscription or usage-based pricing model, with the aim of helping apps attract users faster, improve activation, and sustain long-term value.

Company Size

11-50

Company Stage

Seed

Total Funding

$2.6M

Headquarters

San Francisco, California

Founded

2021

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Simplify's Take

What believers are saying

  • Upstox reported 19% higher SGB adoption after Plotline spotlights in 2026.
  • Plotline's 2026 customer stories show Airtel increasing Xstream Play engagement and subscriptions.
  • The product now spans stories, videos, tooltips, surveys, and games, widening use cases.

What critics are saying

  • Plotline raised only $2.6 million in 2024; thin capital limits global expansion.
  • Incumbents Appcues, Mixpanel, and Segment already overlap its workflow and distribution.
  • If customer growth stalls, the company becomes a feature, not a platform.

What makes Plotline unique

  • Plotline's no-code widgets live inside apps, cutting engineering dependency for product teams.
  • Upstox used Plotline for 50+ campaigns, showing rapid experimentation at scale.
  • Airtel and SBI Securities trust Plotline for contextual, in-app engagement across journeys.

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Growth & Insights and Company News

Headcount

6 month growth

-3%

1 year growth

3%

2 year growth

0%
Startup Story Private Limited
May 3rd, 2024
Plotline Secures $2.6 Million Seed Funding to Enhance Personalized App Experiences for Consumer Brands

This funding round for Plotline comes on the heels of other successful funding activities in the sector, including a $10 million Series B round for Uniqus Consultech and a $1.5 million pre-Series A round for Hyderabad-based Runo, underscoring the vibrant investment environment surrounding Indian enterprise technology startups.

Inc42
May 2nd, 2024
Plotline Bags $2.6 Mn To Personalise App Experience For Consumer Brands

Enterprise tech startup Plotline has raised $2.6 Mn in its seed funding round from early-stage VC firm Elevation Capital.

Citybiz
May 2nd, 2024
Plotline Secures $2.6M for App Customization

Plotline, a startup that enables consumer app companies to customize app experiences based on user behavior, has raised $2.6 million from Elevation Capital. Founded in 2022 by Shubham Jindal and Adarsh Tadimari, former leaders at HyperVerge, Plotline helps brands enhance app usage by making them dynamic and personalized, addressing the challenges of increasing functionality in mobile apps.

VentureBeat
May 2nd, 2024
Exclusive: No-code platform Plotline bags seed to make data-driven, dynamic apps

Since the shift in 2023, Plotline has garnered traction from over 50 global companies that cumulatively serve over 150 million end users.