AI & Automation Lead
Legend
AI & Automation Lead
Legend
Digital sports media and engagement platforms
About Legend
At Legend, we're building next-level player experiences. With 20+ years of proven success we’re the world's leading Sports and Gaming marketing company.
Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn’t a perk, it’s the standard. You’ll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years - for our players & for each other. If you’re ready to shape the future of player experience and enjoy the ride while you do it, this is where you’ll thrive.
You will own how Legend's key operational teams use AI day to day, including Finance, Legal, Business Ops, People and Talent. You'll work with local stakeholders to find the opportunities, then build and run the agents and automations that give people capacity back. You'll also coach teams to build simple wins for themselves. For larger builds you'll work alongside Engineering, who are close at hand, and you'll stay the business owner.
This is a business led operator role. You'll be judged on hours released, how reliably your agents run, and what the business does with the time you free up.
We value diverse perspectives and encourage you to apply even if you don't meet every qualification listed.
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.
Legend builds and runs a network of large-scale digital platforms that focus on sports fan engagement, sports content, and interactive gaming. Its consumer-facing brands use real-time data, digital tools, and personalized experiences to drive audience interaction across sports and betting-adjacent ecosystems. The platforms combine media reach with engagement and marketing technology to scale sports properties for global audiences, offering content, analytics, community features, and interactive services for fans and players. In early 2026, Legend became part of Genius Sports through a deal valued at up to $1.2 billion, with Legend’s digital network and technology being integrated to boost content distribution, audience monetization, and interactive sports experiences within Genius Sports’ ecosystem.
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