Paytm Labs

Digital payments, loans, investments, and insurance

Associate – User Growth - Field Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours

Full-timeNo salary listed

About the Job

Requirements

Good knowledge of the local market or city.
Strong communication and relationship-building skills.
Comfort with extensive field work and meeting different stakeholders.
Ability to independently identify opportunities and follow up consistently.
Good command of the local language.

Responsibilities

Visit markets, shops, restaurants, cafés, retail outlets, and other high-footfall locations to identify growth opportunities.
Build and manage partnerships with regional and local brands and businesses.
Identify and develop corporate, college, institutional, and community partnerships.
Engage with merchants, customers, and local communities to understand market needs and provide relevant feedback.
Identify new opportunities for user acquisition, brand visibility, and local marketing initiatives.
Support execution of merchant programmes, college activities, community initiatives, and other local campaigns.
Work closely with internal teams to take identified opportunities from initiation to closure.
Maintain regular tracking of visits, opportunities, partnerships, and execution.

Desired Qualifications

Candidates with experience in field sales, business development, partnerships, merchant acquisition, market development, or similar roles would be relevant.

About Us:

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

About the Role:

Job Description We are looking for energetic and self-driven professionals to join our Offline User Growth Team. The role involves identifying growth opportunities across the city, building relationships with merchants, businesses, institutions and communities, and driving on-ground user acquisition initiatives.

Key Responsibilities:

 Visit markets, shops, restaurants, cafés, retail outlets and other high-footfall locations to identify growth opportunities.

 Build and manage partnerships with regional/local brands and businesses.

 Identify and develop corporate, college, institutional and community partnerships.

 Engage with merchants, customers and local communities to understand market needs and provide relevant feedback.

 Identify new opportunities for user acquisition, brand visibility and local marketing initiatives.

 Support execution of merchant programmes, college activities, community initiatives and other local campaigns.

 Work closely with internal teams to take identified opportunities from initiation to closure.

 Maintain regular tracking of visits, opportunities, partnerships and execution.

What We’re Looking For:

 Good knowledge of the local market/city.

 Strong communication and relationship-building skills.

 Comfortable with extensive field work and meeting different stakeholders.

 Ability to independently identify opportunities and follow up consistently.

 Good command of the local language.

 Candidates with experience in field sales, business development, partnerships, merchant acquisition, market development or similar roles would be relevant.

Requirements at a Glance

Experience Level: Mid

Benefits

Health & Wellbeing - Your group health benefits are 100% funded by us, and start on your first day.
Travel the World - Even though we are currently working remotely, usually our employees make frequent international business-related trips while working on exciting projects.
Continuous Learning - We're passionate about learning and strive to constantly improve and innovate. We learn from others, our challenges & our successes.
Connection - In this virtual world, we stay connected through events like game nights, movie nights, arts & crafts sessions (like Origami), meditation sessions, and much more.
Autonomy & Flexibility - You get to define how you want to make an impact. We truly believe that great things happen when people are given the trust and freedom to create their own path.
Beautiful Office - Whenever we return back to the office, you’ll get to check out our awesome workspace, complete with pool and ping pong tables, a snack-filled kitchen, and tons of cozy work spaces.

About the Company

Paytm Labs

Digital payments, loans, investments, and insurance

Paytm Labs offers an integrated digital payments and financial services platform in India for individuals and businesses, covering UPI payments, mobile recharges, bill payments, ticket bookings, loans, investments, insurance, metro cards, and more. Users initiate payments or financial actions in the app, which are processed through UPI and payment gateways, with revenue from transaction fees and commissions on financial services. It differentiates itself through a large ecosystem of merchants and users, a wide range of services in one app, and a focus on customer support and trust. Its goal is to make a broad set of financial services easily accessible to mass-market users while growing revenue via payment processing and financial services partnerships at scale.

Company size: 10,001+
Company stage: IPO
Headquarters: Noida, India
Founded: 2014

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