Full-Time

Brand Manager

Posted on 11/15/2024

Barkley

Barkley

501-1,000 employees

Full-service marketing and advertising agency

Consulting
Consumer Software
Consumer Goods

Junior, Mid

Kansas City, MO, USA

Category
Brand & Creative Marketing
Growth & Marketing
Requirements
  • 2+ years of experience within an advertising agency setting preferred
  • Excellent communication skills, both written and oral
  • Must have strong interpersonal skills
Responsibilities
  • Work collaboratively with team members to deliver ideas and ensure quality implementation including creative briefs, internal reviews, proofing, editing, versioning, and file releases
  • Exhibit an understanding of a fast-paced client’s business and anticipate challenges/solutions
  • Participates in a diverse and inclusive environment where each team member feels they can bring their best self and be respected and seen
  • Ongoing, concise & clear client communications through note-taking, conference reports, emails, slides, and proofing of client presentations
  • Get trained on competitive business tools (at Barkley) in order to deploy reports and support in competitive analysis and ongoing trend reporting
  • Prepare for and attend client meetings and presentations
  • Foresee next steps on projects, organize the team, and help drive the work
  • Develop and maintain monthly billing trackers, POs, and estimates
  • Deliver accurate and timely trafficking, network clearance, and shipping of creative materials
  • Work collaboratively with client agency partners and vendors to traffic assets and monitor deliverables
  • Be a detail-oriented project expert that partners with Project Management to manage timelines, the impact of client changes/requests, and overall workflow
  • Contribute to ideation and offer knowledge of the client or industry competitive set
  • Proactively run all work through legal, talent, and finance partners as needed
  • Shadow production to learn the trade hands-on including shoot prep, pre-production, casting, editing, and overall creative production process.
  • Partner with business affairs to manage talent tracking

Barkley is a marketing and advertising agency focused on creating modern brands for today's consumers. They work across various sectors, including consumer goods, finance, healthcare, non-profit, restaurant, retail, and travel, serving clients like Delta Faucet, U.S. Bank, AMC Theatres, and Motel 6. Barkley offers a wide range of marketing solutions, including advertising, communication, product innovation, media strategy, and talent management. Their approach is based on deep consumer insights, allowing them to develop campaigns that resonate with audiences and keep brands relevant. Revenue is generated through tailored services such as experience design, digital platform optimization, influencer activations, and creative campaign development. By blending brand marketing with performance marketing, Barkley helps clients achieve their goals, whether launching new products or enhancing consumer engagement.

Company Stage

M&A

Total Funding

$5.1M

Headquarters

Kansas City, Missouri

Founded

1964

Simplify Jobs

Simplify's Take

What believers are saying

  • The merger with OKRP and acquisitions like Adlucent and Smiths Agency provide employees with opportunities to work on a broader range of high-profile clients and projects.
  • Barkley's commitment to 'Whole Brand Thinking' and ESG issues aligns with the growing consumer demand for purpose-driven brands, offering employees a chance to work on meaningful and impactful campaigns.
  • The company's diverse client base across multiple industries ensures job stability and a wide array of experiences for employees.

What critics are saying

  • The rapid expansion through mergers and acquisitions could lead to integration challenges, affecting company culture and operational efficiency.
  • The highly competitive marketing and advertising industry requires constant innovation, which can be stressful and demanding for employees.

What makes Barkley unique

  • Barkley's merger with OKRP and acquisitions like Adlucent and Smiths Agency significantly expand its capabilities and market reach, setting it apart from other independent agencies.
  • Their focus on 'Whole Brand Thinking' and deep consumer insights ensures that campaigns are not only creative but also data-driven and relevant to modern consumers.
  • Barkley's ability to offer a comprehensive suite of services, from digital platform optimization to influencer activations, makes it a one-stop shop for diverse marketing needs.

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