Bolster.ai protects businesses from online threats using AI to detect and stop phishing, fraud, and brand abuse in real time. It guards the external attack surface—domains, websites, social channels, and other public digital assets. The platform provides real-time detection APIs and automated takedown tools that integrate into existing systems on scalable subscription plans. The goal is to reduce the impact of online threats on clients’ brands and operations by quickly detecting, preventing, and removing threats.
Company Size
51-200
Company Stage
Series B
Total Funding
$46M
Headquarters
Santa Clara, California
Founded
2017
See people who can refer or advise you
Help us improve and share your feedback! Did you find this helpful?
Hybrid Work Options
Bolster AI has launched Fraudulent Ads Monitoring & Takedowns, expanding its AI-powered brand security platform to detect and remove fraudulent advertisements impersonating trusted brands. The new capability helps organisations identify deceptive sponsored listings that redirect customers to phishing sites and fake storefronts. Attackers increasingly use paid advertisements to intercept customers before they reach legitimate websites, purchasing branded keywords to divert high-intent traffic into fraud campaigns designed to steal credentials and payment information. The new feature enables organisations to detect brand impersonation across paid search and social advertising, investigate fraudulent campaign infrastructure, and submit takedown requests. It integrates with Bolster AI's broader platform, connecting fraudulent advertisements to related phishing sites, malicious domains, and social impersonation threats. The capability is available immediately as part of the Bolster AI platform.
Bolster AI expands external threat protection with Fraudulent Ads Monitoring. SANTA CLARA, Calif., July 21, 2026 /PRNewswire/ - Bolster AI, the AI-powered brand security platform, today announced the launch of Fraudulent Ads Monitoring & Takedowns, expanding its AI-powered external threat protection platform to help organizations identify and remove fraudulent advertisements that impersonate their brands and redirect customers to phishing sites, fake storefronts, and other malicious destinations. As online fraud continues to evolve, attackers are increasingly using paid advertisements to intercept customers before they ever reach legitimate websites. By purchasing branded keywords and creating deceptive sponsored listings, threat actors can divert high-intent traffic into sophisticated fraud campaigns designed to steal credentials, payment information, or other sensitive data. "Organizations have invested heavily in protecting their websites, domains, and digital properties, but attackers have shifted their focus to the customer journey itself," said Rod Schultz, CEO of Bolster AI. "Fraudulent ads have become an effective way to capture customer trust before the victims ever reach a legitimate destination. This new capability gives security teams visibility into that earlier stage of the attack lifecycle and helps them disrupt campaigns before customers are impacted." Fraudulent Ads Monitoring & Takedowns enables organizations to detect brand impersonation across paid search and social advertising, investigate the infrastructure supporting fraudulent campaigns, submit takedown requests, and continuously monitor for reappearance. The capability integrates with Bolster AI's broader platform, allowing security teams to connect fraudulent advertisements to related phishing sites, fake storefronts, malicious domains, social impersonation, and other external threats. The launch reflects a growing shift in the threat landscape. Rather than relying on victims to encounter phishing pages organically, attackers are increasingly using legitimate advertising platforms to capture branded demand and guide customers through coordinated fraud campaigns instead of a brand's legitimate channels. For security teams, protecting customer-facing assets now requires visibility into how customers find a brand, not just where they ultimately land. "Scams are no longer one-off attacks," added Schultz. "Cybercriminals are using AI to create thousands of believable personas and deploy them across multiple channels, including paid ads. By adding Fraudulent Ads Monitoring & Takedowns to our platform, we're helping security teams shift from reacting to individual phishing pages to disrupting entire fraud campaigns." Fraudulent Ads Monitoring & Takedowns is available immediately as part of the Bolster AI platform. About Bolster AI Bolster AI protects organizations from customer-targeted attacks by discovering, investigating, and removing external threats across websites, domains, social media, marketplaces, paid advertisements, mobile applications, email abuse, and deepfakes. The platform combines AI-driven detection with expert threat hunting to help organizations reduce fraud, protect customers, and safeguard brand trust. Visit https://bolster.ai to learn more. SOURCE Bolster AI HiTechNectar send you the latest trends and best practice tips for online customer engagement: Receive Updates: HiTechNectar hate spams too, you can unsubscribe at any time.
Bolster AI launches marketplace protection, cutting fraud costs by 20X. New offering expands Bolster AI's platform to detect and remove marketplace fraud, including counterfeit listings and unauthorized sellers. Bolster AI announced the launch of Marketplace Monitoring & Takedowns, a new solution designed to help companies detect and remove fraudulent listings, counterfeit products, unauthorized sellers, and scam-driven goods across online marketplaces. As fraud spreads beyond phishing and impersonation into commerce channels, many brands are losing revenue, customer trust, and operational time to listings they don't control. Bolster AI continuously monitors for suspicious listings, then helps remove them through evidence-backed takedown workflows and ongoing re-listing suppression. "Most teams can find fraudulent marketplace listings, but few can remove them at scale," said Rod Schultz, CEO of Bolster AI. "Marketplace Monitoring & Takedowns automates the removal process, helping brands recover lost revenue, reduce customer harm, and eliminate the operational burden of enforcement." The new solution is designed for e-commerce brands, consumer companies, gaming platforms, digital goods providers, and other organizations whose products or brand presence are being exploited across third-party marketplaces. May 4, 2026 Prev Next 1 of 43,031 Key capabilities include: * Continuous monitoring across prioritized global marketplaces * Detection of counterfeit listings, unauthorized sellers, and fraudulent digital goods * Evidence-backed takedown requests designed for faster action * Ongoing tracking of re-listings, repeat abuse, and connected seller networks * Centralized reporting on trends, removals, and exposure For many brands, enforcement has historically required costly manual or legal processes. Traditional domain actions such as UDRP can cost up to $10,000 each, forcing teams to prioritize only a small percentage of abuse cases. Bolster AI reduces cost per takedown by up to 20x, making it practical and affordable to address the full scope of the problem. Unlike tools that stop at monitoring, Bolster AI manages the enforcement lifecycle from detection through removal and continued suppression. "Fraud doesn't stay in one channel anymore," said Todd Graham, Managing Partner at M12, Microsoft's Venture Fund, "Customers may first encounter abuse in search, social, marketplaces, or messaging apps. Marketplace fraud is where the damage often becomes visible, and brands need a faster way to respond." [To share your insights with Aithority, please write to [email protected]]
RSAC 2026: fraud becomes a ciso-level security threat. 2026-03-30 20:03 I sat down with the CEO of Bolster AI at RSAC 2026 to talk about the changing fraud landscape. Cybersecurity news subscription Read the original article:
Bolster AI has partnered with an unnamed global cybersecurity company to power Brand Guardian, a solution designed to combat AI-driven brand impersonation and phishing campaigns. The partnership was announced on 25 March 2026. Brand Guardian combines global internet infrastructure with Bolster's AI-driven fraud detection and automated takedown technology to help enterprises identify and disrupt impersonation campaigns. The solution detects fraudulent domains, websites and social media accounts, and can observe attacks from victims' perspectives to uncover geo-targeted fraud. The platform addresses the growing threat of generative AI-enabled fraud, which allows attackers to create convincing fake websites at unprecedented scale. Bolster AI CEO Rod Schultz noted that cybersecurity teams must shift focus from protecting corporate infrastructure to safeguarding customers, now the fastest-growing attack surface.