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Publicis Groupe

Runs advertising and digital transformation services

Director – Strategy

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-time$127.6k - $165.9k /yr

About the Job

Requirements

  • Requires 10–12 years of work experience in marketing, advertising, promotions, media, or digital; consumer packaged goods and/or retail experience is a plus.
  • Knowledge of secondary research data sources and ability to navigate them and extract baseline insights.
  • Working understanding of omnichannel marketing tactics.
  • Strong writing skills.
  • Ability to create aesthetically pleasing, impactful presentations.
  • Ability to facilitate brainstorming and/or workshops.
  • Ability to quickly master the agency’s processes and products.
  • Proficiency in Microsoft PowerPoint, Excel, and Word.
  • Proficiency in strategically planning campaigns aligned with clients’ strategic goals and key performance indicators.
  • Expertise across national, local, digital, direct, programmatic, and shopper marketing media.
  • Ability to anticipate and quickly assess changing client needs and adapt resources and strategies accordingly.
  • Strong written and verbal communication, presentation, organizational, interpersonal, and analytical skills.
  • Experience with people coaching and/or management.

Responsibilities

  • Provide agency-wide strategic leadership across multiple accounts and serve as a critical business partner.
  • Deliver thought leadership and proactive solutions to clients and internal teams.
  • Drive best-in-class insight, data-informed strategy, and innovative thinking.
  • Build client relationships, identify new ways to broaden offerings, and grow existing relationships.
  • Conceptualize, sell, design, lead, analyze, and present qualitative and quantitative research studies.
  • Participate in new business pitches.
  • Work collaboratively with senior management, agency partners, and peers to contribute to the success of the agency.
  • Manage one or more junior strategy team members.

Desired Qualifications

  • Consumer packaged goods and/or retail experience is a plus.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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