Experience Strategist
About the job
- At least 7 years of experience.
- A bachelor's degree in Design, Psychology, Communications, Innovation, Engineering, or a related field.
- Advanced knowledge of Figma, Sketch, or Adobe XD for wireframing and strategic prototyping.
- Advanced knowledge of Miro, Mural, or visual collaboration tools for workshops and mapping.
- Advanced knowledge of Google Analytics, Mixpanel, or digital behavior analytics tools.
- Advanced knowledge of Tableau, Power BI, or data visualization tools.
- Advanced knowledge of Microsoft Office and Google Workspace.
- Advanced knowledge of Jira, Confluence, or agile project management tools.
- Advanced English proficiency.
- Develop user experience and customer experience strategies for digital platforms, e-commerce, and omnichannel touchpoints.
- Lead qualitative and quantitative user research to identify needs, behaviors, and pain points.
- Design customer journeys, user flows, and service blueprints to optimize consumer experiences across touchpoints.
- Translate research insights and behavioral data into actionable product and digital experience strategies.
- Collaborate with design, technology, product, and business teams to ensure effective implementation of experience strategies.
- Facilitate co-creation workshops, design thinking activities, and strategic sessions with stakeholders and multidisciplinary teams.
- Define and monitor experience metrics, including NPS, CSAT, and CES, and KPIs to measure the impact of strategic initiatives.
- Identify digital experience innovation opportunities based on technology trends, consumer behavior, and industry best practices.
- Create frameworks, strategic models, and experience documentation to guide development of digital products and services.
- Present strategies and research findings clearly and persuasively to executive-level stakeholders.
- Keep up to date on UX, CX, emerging technology, and consumer behavior trends in Latin American markets.
About the company
Wunderman Thompson blends creative advertising, data-driven consultancy, and technology to drive growth for brands. It delivers creative campaigns and brand strategies, uses data and insights to help businesses transform, and offers technology solutions such as WaterLight, a product that converts salt water into electrical power. The company earns revenue through project-based fees, retainers, and performance-based incentives. It differentiates itself with an integrated approach that combines creativity, data, and technology, backed by global clients and award-winning work. Its goal is to help ambitious brands grow by delivering measurable, impactful results.
Company Size
5,001-10,000
Company Stage
M&A
Total Funding
N/A
Headquarters
New York City, New York
Founded
1958
Get referred to Wunderman Thompson
See people who can refer or advise you
Simplify's Take
What believers are saying
- VML won Kohl's digital transformation work, signaling sticky enterprise demand in 2025.
- Healthcare and B2B remain strong; VML cites these as core growth categories.
- VML kept winning awards in 2026, including Gold at the ANDY Awards.
What critics are saying
- WPP cut hundreds of jobs in 2026, with VML employees notified directly.
- The FTC and eight states sued WPP in April 2026 over ad-buying practices.
- VML's brand is gone; integration into VML creates execution risk and identity drift.
What makes Wunderman Thompson unique
- Wunderman Thompson lives on inside VML, uniting commerce, data, and creative scale.
- VML combines 30,000 people across 64 markets, giving global delivery depth.
- WPP Open gives VML proprietary AI tooling with OpenAI, Claude, and Gemini.
Help us improve and share your feedback! Did you find this helpful?
Benefits
- Health Insurance
- Dental Insurance
- Vision Insurance
- 401(k) Retirement Plan
- 401(k) Company Match
- Paid Vacation