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Wunderman Thompson

Integrated creative, data-driven marketing agency

Experience Strategist

UX ResearchConfirmed live in the last 24 hours
Full-timeMexico City, CDMX, MexicoNo salary listed

About the Job

Requirements

  • At least 7 years of experience.
  • A bachelor's degree in Design, Psychology, Communications, Innovation, Engineering, or a related field.
  • Advanced knowledge of Figma, Sketch, or Adobe XD for wireframing and strategic prototyping.
  • Advanced knowledge of Miro, Mural, or visual collaboration tools for workshops and mapping.
  • Advanced knowledge of Google Analytics, Mixpanel, or digital behavior analytics tools.
  • Advanced knowledge of Tableau, Power BI, or data visualization tools.
  • Advanced knowledge of Microsoft Office and Google Workspace.
  • Advanced knowledge of Jira, Confluence, or agile project management tools.
  • Advanced English proficiency.

Responsibilities

  • Develop user experience and customer experience strategies for digital platforms, e-commerce, and omnichannel touchpoints.
  • Lead qualitative and quantitative user research to identify needs, behaviors, and pain points.
  • Design customer journeys, user flows, and service blueprints to optimize consumer experiences across touchpoints.
  • Translate research insights and behavioral data into actionable product and digital experience strategies.
  • Collaborate with design, technology, product, and business teams to ensure effective implementation of experience strategies.
  • Facilitate co-creation workshops, design thinking activities, and strategic sessions with stakeholders and multidisciplinary teams.
  • Define and monitor experience metrics, including NPS, CSAT, and CES, and KPIs to measure the impact of strategic initiatives.
  • Identify digital experience innovation opportunities based on technology trends, consumer behavior, and industry best practices.
  • Create frameworks, strategic models, and experience documentation to guide development of digital products and services.
  • Present strategies and research findings clearly and persuasively to executive-level stakeholders.
  • Keep up to date on UX, CX, emerging technology, and consumer behavior trends in Latin American markets.

About the Company

Wunderman Thompson

Integrated creative, data-driven marketing agency

Wunderman Thompson blends creative advertising, data-driven consultancy, and technology to drive growth for brands. It delivers creative campaigns and brand strategies, uses data and insights to help businesses transform, and offers technology solutions such as WaterLight, a product that converts salt water into electrical power. The company earns revenue through project-based fees, retainers, and performance-based incentives. It differentiates itself with an integrated approach that combines creativity, data, and technology, backed by global clients and award-winning work. Its goal is to help ambitious brands grow by delivering measurable, impactful results.

Company size
5,001-10,000
Company stage
M&A
Total funding
Not listed
Headquarters
New York City, New York
Founded
1958

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