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Redcare Pharmacy

Online pharmacy selling prescription meds

Growth Manager - Own Brands

Full-Time
No salary listed
Junior
Cologne, Germany
Hybrid
Growth & MarketingProduct Marketing

About the job

Requirements
  • Relevant practical experience in private-label, category management, e-commerce, or marketing, such as one to three years in early-career roles and relevant internships.
  • Ability to assess financial metrics and product performance and derive well-founded recommendations.
  • Ability to prioritize across multiple stakeholders and complex topics, meet agreed deadlines, and work independently and collaboratively.
  • Clear, dependable communication across departments and hierarchy levels; constructive evaluation of existing approaches and ability to contribute ideas for product positioning and communicating product benefits.
  • Fluent communication in German and English.
Responsibilities
  • Continuously develop the existing private-label product range, ensure appropriate positioning and visibility in the shops, and identify opportunities for growth.
  • Develop go-to-market strategies for products and brands in e-commerce and translate them into concrete growth measures; support pricing with analyses and recommendations aligned with brand positioning and margin targets.
  • Manage the product onboarding process and coordinate the launch of private-label products in relevant country shops, tracking schedules, required information, and coordination among participating teams.
  • Coordinate marketing activities with CRM, brand, and online marketing colleagues, and contribute ideas to brand and communication strategies and product presentations.
  • Regularly analyze market trends, seasonal developments, and product performance; prepare and evaluate KPI reports, derive actions, and assess their contributions to revenue, margin, and growth.
Desired Qualifications
  • Experience independently developing and implementing e-commerce go-to-market strategies for products or brands; substantial participation in planning and implementation with readiness to manage projects independently is also relevant.
  • Experience in a related product area such as consumer health, beauty, or FMCG.
  • A pharmaceutical background or knowledge of French, Dutch, or Italian.

About the company

Redcare Pharmacy runs an online European pharmacy that sells prescription and over-the-counter medicines, health supplements, and beauty/personal care items directly to customers. It uses a web-based e-commerce platform, bypassing physical pharmacies, and has integrated digital health tools (such as MyTherapy and Dutch e-health platforms) and electronic prescriptions to streamline ordering and medication management. The company differentiates itself by expanding through acquisitions (e.g., Europa Apotheek, nu3) to grow prescription drug sales and digital health offerings, while focusing on the DACH region and maintaining a catalog of 150,000+ products. Its goal is to provide convenient, affordable access to medicines and health products across Europe via a scalable online platform.

Company Size

51-200

Company Stage

IPO

Headquarters

Venlo, Netherlands

Founded

2001

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Simplify's Take

What believers are saying

  • Q2 2026 revenue grew 20%, and adjusted EBITDA margin hit 3.5%.
  • June 2026 active customers reached 14.7 million, up 9% year over year.
  • Germany's Fixum rises July 1, 2026 and again January 1, 2027.

What critics are saying

  • Rossmann plans an online pharmacy from the Netherlands, directly attacking Redcare's home turf.
  • Redcare cut 2026 OTC growth to 8%-10% as dm and Rossmann intensify pricing.
  • A failed Germany Rx turnaround leaves Redcare trapped in low-margin OTC retail.

What makes Redcare Pharmacy unique

  • Redcare led German e-prescriptions first, reaching 1.7 million Rx customers by June 2026.
  • Seven-country platform and 250,000 products create scale unavailable to local pharmacies.
  • MyTherapy, MedApp, and app-based ordering deepen retention beyond commodity OTC shopping.

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Benefits

  • Remote Work Options
  • Paid Vacation
  • Employee Discount
  • Training Programs
  • Commuter Benefits
  • Employee Referral Bonus

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

-26%

2 year growth

2%
Yahoo Finance
Jul 30th, 2026
Redcare Pharmacy raises 2026 revenue growth guidance to 15-17% amid RX customer surge

Redcare Pharmacy NV raised its 2026 revenue growth guidance to 15-17%, up from the previous 13-15%. The online pharmacy reported reaching 1.7 million active prescription customers in Germany, representing 4% quarter-over-quarter growth. The company's adjusted EBITDA margin improved to 3.5% in Q2, its highest level in a decade. This was achieved whilst reducing marketing spending, demonstrating improved cost efficiency. However, the German non-prescription business experienced growth deceleration, partly attributed to a heatwave and competitive pressures. July trading was softer than expected, with anticipated group growth below 20%. CEO Olaf Heinrich addressed concerns about competitor Rossmann entering the online pharmacy market, noting that previous entrant DM had limited impact. He emphasised the complexity of the prescription segment as a barrier to new competitors. A new regulation requiring personal signatures for prescription deliveries will add minimal costs, expected to be less than £1 million annually. The company was not cash flow positive in Q2 despite improved profitability.

EQS Group
Dec 22nd, 2025
Redcare Pharmacy: Redemption of 2021/2028 convertible bond. | Corporate - EQS News

Redcare Pharmacy N.V. / Key word(s): Bond Redcare Pharmacy: Redemption of 2021/2028 convertible bond. 19.12.2025 / 08:00 CET/CEST The issuer is solely responsible for the content of this announcement.

TradingView
Dec 19th, 2025
Redcare Pharmacy bondholders to redeem €64.5M convertible bonds on 21 January 2026

Redcare Pharmacy has announced that bondholders will redeem €64.5 million of its convertible bonds on 21 January 2026. Following this transaction, the remaining nominal amount of the 2021/2028 convertible bond will be €2.6 million.

Shop Apotheke Europe
May 11th, 2023
Joint Venture Approved: SHOP APOTHEKE EUROPE and Galenica Create the Leading Online Pharmacy in Switzerland. | SHOP APOTHEKE EUROPE

SHOP APOTHEKE EUROPE will acquire 51% of the shares of Mediservice AG, while Galenica AG will hold 49% of the joint venture.

Shop Apotheke Europe
Mar 15th, 2023
SHOP APOTHEKE EUROPE TO APPOINT OLAF HEINRICH AS NEW CEO. | SHOP APOTHEKE EUROPE

The Supervisory Board of SHOP APOTHEKE EUROPE has appointed Olaf Heinrich as new CEO as of 1 August 2023, subject to approval by the AGM.