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Pawlicy Advisor

Pet insurance marketplace for comparing plans

Head of Finance

Corporate Finance & FP&AConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • At least 7 years of finance experience, including at least 2 years as a second-in-command (Director or VP reporting to a CFO or founder) at a venture-backed company.
  • Hands-on ownership of the monthly close, general ledger, and financial statements.
  • Deep financial planning and analysis and three-statement modeling experience, including scenario analysis, unit economics, and sensitivity modeling.
  • Direct experience with lifetime value/customer acquisition cost, payback, and channel performance measurement in a multi-channel or business-to-business-to-consumer business.
  • Proven experience scaling a startup through a period of significant revenue growth.
  • Experience managing Board reporting and collaborating directly with venture firms.
  • Experience managing outsourced accounting, tax, and finance vendors to defined outcomes and budgets.
  • Strong systems orientation across QuickBooks Online, Brex, banking platforms, professional employer organizations, Carta, and business intelligence tools such as Mixpanel or Tableau.
  • Comfort working across human resources, legal, and operations topics outside traditional finance.
  • Legally authorized to work in the United States without sponsorship.
  • Ability to perform high-paced operational work beyond finance and serve as the entire finance function for a period.
  • Ability to communicate clearly and directly, distilling complexity into actionable narratives for non-finance colleagues.
  • Ability to move from analysis to decision to execution quickly.
  • Ability to stay organized, document work, and use digital task management tools such as ClickUp daily.
  • Ability to use AI tools such as Claude to improve productivity before hiring.
  • Willingness to challenge assumptions and welcome challenge.
  • Ability to evaluate finance spending as an investment, with a clear hypothesis, measured payback, and learnings for future iterations.

Responsibilities

  • Own cash forecasting and governance to guide capital allocation and growth investment decisions.
  • Manage banking and investor reporting relationships.
  • Assess equity, debt, and non-dilutive capital options and recommend timing and structure with clear tradeoffs.
  • Own the financial workstream for strategic transactions, including financing, partnerships, and mergers and acquisitions models, data rooms, and investor and counterparty materials, in partnership with the CEO and counsel.
  • Deliver a timely, accurate monthly close and GAAP-compliant financial statements, personally reviewing every close.
  • Direct outsourced accounting and tax firms and hold them to defined deliverables, timelines, and costs.
  • Own commission reconciliation and revenue assurance, including carrier statement reconciliation, commission receivables, and revenue recognition, to identify and recover unpaid, underpaid, or misattributed commissions.
  • Maintain the chart of accounts and align Brex, payroll, billing, and banking systems with the general ledger.
  • Oversee accounts payable, accounts receivable, vendor payments, payroll, and federal, state, and local tax compliance.
  • Own the three-statement operating model, annual budget, and scenario planning for growth, profitability, and headcount.
  • Deliver the monthly financial package to the CEO and Board, including profit and loss, cash flow, variance analysis, and proactive recommendations.
  • Prepare Board materials comparing actuals with budget and explaining key business drivers.
  • Serve as a key operator and galvanize the team toward achieving objectives and key results.
  • Own lifetime value/customer acquisition cost and payback analyses by acquisition channel and distribution segment.
  • Support technical integration of financial data across company systems so department heads can understand and manage budgets and see initiative return on investment in real time.
  • Own the mix of in-house staff and outsourced contractors, with authority to restructure, replace, or bring work in-house when it lowers total cost or materially improves speed and accuracy.
  • Select and administer the finance systems stack, including QuickBooks Online, Brex, payroll and professional employer organization systems, banking, and billing, favoring automation over headcount.
  • Partner with human resources and counsel on compensation and equity modeling and leveling, Compensation Committee materials, incentive structures aligned to company objectives and key results, hiring plans, role scoping, return-on-investment assessment, and cap table accuracy in Carta.
  • Partner on corporate, commercial, and employment matters intersecting with finance, including state registrations and compliance tied to payroll and operating presence.
  • Develop financial terms, revenue-share structures, and partner economics with the CEO, Chief Product Officer, and Partnerships lead, and help lead business development as an external-facing team member.
  • Work with the Data team to connect product, marketing, sales, and financial data in Mixpanel and Tableau and build trusted company dashboards.
  • Contribute structured, data-driven recommendations on company objectives and key results and surface high-return opportunities and risks to the executive team.
  • Deliver a monthly close on a defined schedule with a documented review process and explain every material line.
  • Launch an operating model forecast, update it with actuals, and review it monthly.
  • Learn the company’s market, strategy, and operations.
  • Audit current financial workstreams, scope needed processes, and define a plan for contractors and capabilities to bring in-house.
  • Maintain a transaction-ready data room with updated diligence materials.
  • Support development of the 2027 budget as part of the operating model build.
  • Provide concise, accurate financial packages that support CEO and Board decisions and demonstrate progress toward scalable growth.
  • Publish trusted channel-level lifetime value/customer acquisition cost and payback analyses for department heads to use in capital allocation.
  • Keep the budget, hiring plan, and cash runway reconciled and forward-looking.
  • Evaluate strategic opportunities with rigorous analysis and clear recommendations within days.
  • Maintain an active operational presence across the company, partner on objectives and key results development, and guide the business toward achieving them.

Desired Qualifications

  • Familiarity with insurance distribution or commission-based revenue models.

About the Company

Pawlicy Advisor

Pet insurance marketplace for comparing plans

Pawlicy Advisor operates a pet insurance marketplace that helps pet owners compare and purchase pet insurance from top-rated providers. Users can view quotes, customize coverage options, and buy policies—all in one platform. The company partners with insurance carriers, earning commissions for policies sold through the site, which means users don’t pay extra. Unlike some competitors, Pawlicy Advisor emphasizes veterinarian recommendations and offers access through any licensed veterinary practice or animal hospital. The goal is to make it easy and affordable for pet owners to get suitable coverage by simplifying the comparison and buying process through a trusted marketplace.

Company size
11-50
Company stage
Series B
Total funding
$19.6M
Headquarters
Scarsdale, NY
Founded
2018

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