Full-Time
Ecommerce Product Analyst
Confirmed live in the last 24 hours
Hydrow
51-200 employees
Designs and sells rowing machines with workouts
Mid
Boston, MA, USA
Hybrid position; specific in-office days not mentioned.
You match the following Hydrow's candidate preferences
Employers are more likely to interview you if you match these preferences:
- 3+ years of experience in ecommerce analysis or a related field. B2C preferred.
- Bachelor's Degree: ideally in Business, Data Science, Marketing Analytics
- Excellent communication and presentation skills.
- Strong project management skills including managing deadlines, getting alignment, and delivering analysis and recommendations
- Proven analytical skills and experience working with large datasets.
- 2+ years of experience with e-commerce or purchasing systems, preferably Shopify & Contentful.
- Fluent in analytics tools (Hotjar, Amplitude, Domo).
- Previous partnership with development team
- Strong attention to detail and proactive approach to identifying and solving problems.
- Develop a deep understanding of the customer site experience, the purchasing funnel, and best practices in the direct-to-consumer fitness/whole health industry.
- Analyze sales data, website metrics, and customer behavior to identify trends, opportunities, and challenges.
- Develop and maintain regular reporting to track key performance indicators (KPIs) and provide insights to stakeholders.
- Design and execute A/B tests to optimize product pages, checkout processes, and other ecommerce experiences.
- Identify opportunities to improve conversion rates and collaborate with the ecommerce team to implement changes.
- Partner with cross functional teams to translate data insights into action oriented strategies for optimizing product pages, marketing campaigns, and conversion rates.
- Analyze customer data to identify high-value segments and develop targeted marketing strategies.
- Drive changes via Shopify & Contentful including promotional / discounting scenarios & merchandising.
Hydrow specializes in creating a rowing machine called the Hydrow Rower, which provides a full-body, low-impact workout. This machine is designed to be 30% smaller and lighter than traditional rowing machines, making it suitable for smaller living spaces. Users can access a library of over 4,000 workouts that include not only rowing but also strength training, yoga, and other fitness routines. A standout feature of Hydrow is its immersive workout experience, allowing users to row in scenic locations around the world. Additionally, Hydrow offers personalized training programs based on user quizzes, catering to both fitness enthusiasts and individuals recovering from injuries. The company differentiates itself by combining high-quality equipment with engaging content and the motivation of Olympians and champion athletes. Hydrow's goal is to provide an engaging and comprehensive home workout solution that meets the needs of a diverse range of users.
Company Size
51-200
Company Stage
Late Stage VC
Total Funding
$323.9M
Headquarters
Cambridge, Massachusetts
Founded
2017
Simplify's Take
What believers are saying
- Acquisition of Speede Fitness expands Hydrow's offerings to include strength training.
- Hydrow Core Rower appeals to cost-conscious consumers with no subscription required.
- Early Black Friday discounts boost sales and brand visibility for Hydrow.
What critics are saying
- Integration challenges with Speede Fitness technology may delay product rollouts.
- Leadership transition to John Stellato could impact strategic direction and culture.
- Market saturation in connected fitness may dilute Hydrow's market share.
What makes Hydrow unique
- Hydrow offers an immersive rowing experience with scenic virtual locations worldwide.
- The Hydrow Rower is 30% smaller and lighter than traditional rowing machines.
- Hydrow's personalized training program tailors workouts based on user quizzes.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Parental Leave
Unlimited Paid Time Off
401(k) Retirement Plan
Growth & Insights and Company News
6 month growth
↓ -1%1 year growth
↑ 0%2 year growth
↓ -7%Our expert reviewer, Giselle Castro-Sloboda and the team of CNET wellness experts agreed that the Hydrow Pro, named the best luxury rowing machine, was both sleek looking with a smooth, natural stride.
Just in time for the holiday season, connected rowing company Hydrow has introduced the Hydrow Core Rower, a new offering with a unique twist: no membership is required.
Hydrow, a company that makes smart rowing machines, just announced the Core, a new model that eschews monthly subscription fees.
Hip2Save recently purchased a Hydrow Wave and could not be happier with it.
Hydrow, the leading connected rowing brand that brings the on-water experience of rowing straight to your home, today announced that Hydrow and its in