Full-Time

Web Content Strategist

Posted on 1/10/2025

Meta

Meta

10,001+ employees

Social media platforms and virtual reality solutions

VR & AR
Consumer Software
Financial Services

Compensation Overview

$122k - $176kAnnually

+ Bonus + Equity

Senior, Expert

Company Historically Provides H1B Sponsorship

Menlo Park, CA, USA + 1 more

More locations: New York, NY, USA

Candidates must live in or expect to work from California if hired.

Category
Content Strategy
Content & Writing
Required Skills
Social Media
SEO
Requirements
  • 8+ years of experience in B2B content strategy or a related field.
  • Experience of effectively communicating complex features and systems in detail.
  • Experienced project manager, with the capacity to manage multiple projects and priorities.
  • Experience with content management systems (CMS) and analytics tools.
  • Proficient with SEO and social media best practices.
  • Proven experience of finding solutions to complex issues, embracing ambiguity and driving impact.
  • Experience managing time-sensitive projects through to completion while balancing evolving priorities and a diverse range of stakeholders.
Responsibilities
  • Develop and implement a comprehensive web content strategy that aligns with Business Messaging priorities for Enterprise and SMB audiences.
  • Leverage research to understand our businesses and create content that resonates with them.
  • Collaborate closely with Marcomms, PMM, Demand and Growth and design teams to maintain a web editorial calendar to ensure that content is produced and optimized on a consistent basis.
  • Develop and maintain a web content style guide to ensure that all content is consistent in brand tone and messaging.
  • Collaborate with cross-functional teams to ensure that content is optimized for search engines, social media, and other digital channels.
  • Collaborate on content production and distribution across multiple channels, including website, social media, email, and other digital channels.
  • Analyze and report on the performance of content using analytics tools while working with the team to test and optimize web copy consistently.
  • Stay up-to-date with emerging trends and best practices in content marketing and web content strategy.

Meta Platforms Inc. focuses on social media, communication tools, and virtual reality. It operates popular platforms like Facebook, Instagram, and WhatsApp, allowing users to connect, share content, and engage in communities. The Oculus division provides virtual reality hardware and experiences. Meta's primary revenue comes from advertising, offering businesses tools to target specific audiences using insights from its large user base. This advertising service is scalable and allows for tailored audience segmentation. Additionally, Meta explores revenue through virtual reality product sales and the metaverse, where it looks to monetize virtual goods and services. The company also invests in artificial intelligence and augmented reality to enhance its offerings, aiming to combine user engagement with advanced marketing tools.

Company Stage

IPO

Total Funding

$2.1B

Headquarters

Menlo Park, California

Founded

2004

Growth & Insights
Headcount

6 month growth

6%

1 year growth

10%

2 year growth

3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Meta's strategic shift to Meta Quest 3 boosts its VR market potential.
  • Partnerships in the metaverse could unlock new revenue through virtual goods.
  • AI collaborations position Meta at the forefront of technological advancements.

What critics are saying

  • Relocating trust teams to Texas may increase misinformation concerns.
  • Ending fact-checking could impact user trust and advertiser confidence.
  • Discontinuation of Meta Quest Pro may affect consumer trust in VR products.

What makes Meta unique

  • Meta's collaboration with EssilorLuxottica on smart eyewear enhances its wearable tech portfolio.
  • Meta's platforms like Facebook and Instagram offer unparalleled audience targeting for advertisers.
  • Meta's investment in AI and AR technologies sets it apart in digital innovation.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Stock Options

Company Equity

Mental Health Support

Flexible Work Hours