Demand Generation Specialist
Pluxee
Demand Generation Specialist
Pluxee
Global employee benefits and engagement platform
At Pluxee, we shape the world of employee benefits and engagement by bringing to life a personalized and sustainable employee experience, at work and beyond.
Temporary / Casual Employee (Fixed Term) (Seasonal)Job Description:
The Demand Generation Specialist is responsible for creating, adapting, and optimizing engaging digital content that supports Pluxee’s local marketing campaigns, websites, and engagement channels. Whether working at local level, the role ensures content reflects Pluxee’s brand voice, is tailored to audience needs, and drives performance across digital touchpoints. This role works closely with content managers, campaign teams, and creative partners to bring digital experiences to life across channels.At Pluxee, we shape the world of employee benefits and engagement by bringing to life a personalized and sustainable employee experience, at work and beyond.
Join Pluxee as Demand Generation Specialist responsible for creating, adapting, and optimizing engaging digital content that supports Pluxee’s local marketing campaigns, websites, and engagement channels. You will ensure content reflects Pluxee’s brand voice, is tailored to audience needs, and drives performance across digital touchpoints.
TEMPORARY ROLE - COVER MATERNITY LEAVE (6 months)
🚀 Your next challenge
Key responsibilites will include:
1. Lead Generation Content: Take a lead role in creating diverse content formats such as ebooks, checklists, market reports, and more, contributing to effective lead generation. Develop and execute a content strategy aligned with SEO/GEO objectives, defined with the Demand Generation Manager and CMO.
2. Innovative Content Formats: Generate fresh ideas for engaging content formats, including AI, videos, podcasts, webinars, and other creative approaches to captivate our target audience.
3. Campaign & Channel Content Support Write and update content for local landing pages, newsletters, lead-generation campaigns, and employer branding efforts. Collaborate with local digital, sales, and product teams to ensure marketing messages are clear and compelling.
4. SEO Optimization: Collaborate closely with the Demand Generation Manager to optimize content for search engines, supporting the shift from paid to organic lead acquisition.
5. Performance Tracking & Reporting Support Use content dashboards and analytics tools to track page views, engagement, and content usage.
🌟 You are a match
- Bachelor’s degree in Communication, Journalism, Marketing, Digital Media, or a related field.
- 2–5 years of experience in content writing, digital marketing, editorial production, or copywriting, particularly in the B2B SaaS or HRTech industry.
- Certification in Digital Marketing (e.g., Google Analytics, HubSpot) preferred.
- English fluent and Spanish native.
- Detail-Oriented to ensure accuracy and precision in campaign tracking, analysis, and reporting.
- Analytical mindset with ability to dive deep into data to support your decisions.
- Strong problem-solving skills to identify challenges, develop solutions, and overcome obstacles in campaign optimization.
- Effective time management and organizational skills to manage multiple campaigns, meet deadlines, and prioritize tasks.
- Solid project management skills to effectively plan, execute, and monitor performance marketing campaigns.
- Capacity to think strategically and align content creation with both short-term and long-term marketing goals.
☀️ Why join Pluxee?
Join an inclusive team: work at the heart of the community alongside 5,000 experts across 29 countries - we embrace diversity and value uniqueness, fostering a workplace where everyone can thrive.
Turn inspiration into possibility: get space to try new ideas, experiment and move the world of work forward as you bring new digital experiences - and moments of connection - to millions of people.
Make a positive impact: touch millions of lives and create meaningful change for people and the world we share, supporting our commitments to diversity, sustainability, and local economies.
Grow with us: get support you need to take meaningful steps in your career, whether you're performing your work/life balance or learning new skills.
Why join Pluxee?
Join an inclusive team
Work at the heart of the community alongside 5,000 experts across 29 countries - we embrace diversity and value uniqueness, fostering a workplace where everyone can thrive.
Turn inspiration into possibility
Get space to try new ideas, experiment and move the world of work forward as you bring new digital experiences - and moments of connection - to millions of people.
Make a positive impact
Touch millions of lives and create meaningful change for people and the world we share, supporting our commitments to diversity, sustainability, and local economies.
Grow with us
Get support you need to take meaningful steps in your career, whether you're performing your work/life balance or learning new skills.
Pluxee is a global employee benefits and engagement partner offering a broad catalog of 250+ products across 28 countries, enabling employers to give staff access to perks ranging from restaurant meals to culture experiences and gift vouchers. Its platform combines decades of benefits experience with a modern digital approach to deliver personalised, flexible options for employees. The product works as an employer-facing benefits portfolio and admin platform: employers curate and administer benefit options, while employees access and redeem the chosen perks from the catalog via a unified interface. Pluxee differentiates itself through its large international footprint, extensive catalog, and the blend of 45+ years of experience with a nimble digital brand to provide customised, meaningful experiences. Its goal is to shape the future of employee benefits and engagement by helping people make the most of everyday moments and shared experiences.
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