Head of Sports Marketing
Posted on 3/3/2023
Experience Level
Desired Skills
Adobe Creative Suite
Video Editing
  • You have 8+ years of consumer marketing experience in a fast paced, high-growth startup environment. Marketplaces or creator-focused platforms are a plus
  • You've shaped a brand from an early stage through a sustained growth period and can proudly speak to the impact your efforts have had on that trajectory, how you've navigated challenges, and how you've uncovered opportunities
  • You have owned a P&L or been on a business unit team driving a P&L
  • You have worked in a variety of capacities on multi-million dollar campaigns
  • You are data driven and have experience tracking KPIs and monitoring success for marketing programs
  • You have a passion for crafting activations and have a pulse on sports, culture, and the zeitgeist of today
  • You are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channels
  • You're a creative thinker with an aptitude for campaign ideation and content creation
  • You are able to prioritize and execute against competing priorities and initiatives
  • You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed
  • You own marketing and buyer acquisition for Whatnot's sports vertical, devising campaigns and events that generate buzz, expand our awareness in the space, and grow demand
  • Ideate, advocate and execute campaigns or ideas that move the needle for your category
  • Manage and scale a team of category marketers working across events, social media, and supply focused initiatives
  • Build a machine to identify and pursue influencer opportunities within the category
  • Develop and execute on the social media strategy for your category across multiple channels and platforms
  • Build scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platform
  • Measure and iterate on the effectiveness of category marketing initiatives
  • Own the brand tracking for your category to identify the impact of your efforts as well as identify opportunities for growth
  • Build high-functioning cross functional relationships across creative, finance, product, engineering and more to bring your marketing agenda to life
Desired Qualifications
  • Passion for creator communities and/or sports, sports cards, or sports collectibles
  • Experience with graphic design and video editing tools (e.g. Creative Suite, Figma)
  • Experience buying and selling in online marketplaces

201-500 employees

Community marketplace platform
Company Overview
WhatNot’s mission is to enable anyone to turn their passion into a business & bring people together through commerce. The company has the fastest growing marketplace with their unique shopping experience for niche and passionate users.
  • Competitive base salary and stock options
  • Unlimited Vacation Policy and No Meeting Holidays
  • Health Insurance options including Medical, Dental, Vision, Life, Short term disability & Long term Disability
  • Work From Home Support
  • Up to $500 monthly to spend within Whatnot App
  • Care benefits
Company Core Values
  • Always listen to customers
  • Take complete ownership
  • Move uncomfortably fast
  • Set audacious goals
  • Prioritize impact ruthlessly
  • Provide extreme transparency
  • Bet on the future
  • Team over ego
  • Figure it out
  • Have fun & be nice