INACTIVE
Full-Time
Head of Sports Marketing
Posted on 3/3/2023
Community marketplace platform
Consumer Goods
Compensation Overview
$4 - $100
Senior
Remote
Required Skills
Adobe Creative Suite
Figma
Marketing
Video Editing
Requirements
- You have 8+ years of consumer marketing experience in a fast paced, high-growth startup environment. Marketplaces or creator-focused platforms are a plus
- You've shaped a brand from an early stage through a sustained growth period and can proudly speak to the impact your efforts have had on that trajectory, how you've navigated challenges, and how you've uncovered opportunities
- You have owned a P&L or been on a business unit team driving a P&L
- You have worked in a variety of capacities on multi-million dollar campaigns
- You are data driven and have experience tracking KPIs and monitoring success for marketing programs
- You have a passion for crafting activations and have a pulse on sports, culture, and the zeitgeist of today
- You are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channels
- You're a creative thinker with an aptitude for campaign ideation and content creation
- You are able to prioritize and execute against competing priorities and initiatives
- You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed
Responsibilities
- You own marketing and buyer acquisition for Whatnot's sports vertical, devising campaigns and events that generate buzz, expand our awareness in the space, and grow demand
- Ideate, advocate and execute campaigns or ideas that move the needle for your category
- Manage and scale a team of category marketers working across events, social media, and supply focused initiatives
- Build a machine to identify and pursue influencer opportunities within the category
- Develop and execute on the social media strategy for your category across multiple channels and platforms
- Build scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platform
- Measure and iterate on the effectiveness of category marketing initiatives
- Own the brand tracking for your category to identify the impact of your efforts as well as identify opportunities for growth
- Build high-functioning cross functional relationships across creative, finance, product, engineering and more to bring your marketing agenda to life
Desired Qualifications
- Passion for creator communities and/or sports, sports cards, or sports collectibles
- Experience with graphic design and video editing tools (e.g. Creative Suite, Figma)
- Experience buying and selling in online marketplaces
WhatNot’s mission is to enable anyone to turn their passion into a business & bring people together through commerce. The company has the fastest growing marketplace with their unique shopping experience for niche and passionate users.
Company Stage
Series D
Total Funding
$464.7M
Headquarters
Marina del Rey, California
Founded
2019
Growth & Insights
Headcount
6 month growth
↑ 19%1 year growth
↑ 67%2 year growth
↑ 280%Benefits
Competitive base salary and stock options
Unlimited Vacation Policy and No Meeting Holidays
Health Insurance options including Medical, Dental, Vision, Life, Short term disability & Long term Disability
Work From Home Support
Up to $500 monthly to spend within Whatnot App
Care benefits
INACTIVE