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Fireworks AI

AI inference platform for model deployment

Senior Field Marketing Manager

Marketing Generalist & ManagementPosted on Nov 13
Full-time$220k - $240k /yrHybrid

About the Job

Requirements

  • At least 7 years of field marketing or event marketing experience in B2B SaaS or B2B technology.
  • Understand the purpose of different event types, including executive dinners and trade shows, and attention to event details.
  • Combine strategic planning with operational execution, including defining a program roadmap and managing logistics.
  • Experience partnering with sales leadership and account executives to develop territory-level event strategies and account-based marketing motions.
  • Ability to manage complex, multi-event portfolios simultaneously across diverse program types.
  • Ability to collaborate effectively with Sales, Partnerships, Creative, Communications, and executive stakeholders.
  • Strong written and verbal communication skills, including creating clear event documentation and presenting post-event insights to leadership.
  • Comfort with data and analytics, using event metrics to optimize programs and demonstrate return on investment.
  • Proficiency in customer relationship management and marketing automation software; Salesforce is required.

Responsibilities

  • Develop the East Coast field marketing strategy, aligning program investments with sales priorities, pipeline goals, and key customer segments.
  • Conceptualize and produce end-to-end planning and execution for hosted events, including executive experiences, large-format educational events, trade shows, co-sponsored activations, and flagship user conferences.
  • Build pre-event, day-of, and post-event engagement strategies to maximize registration-to-attendance conversion and drive sales follow-up.
  • Partner with sales leadership on territory and account-level strategy, ensuring field programs reach appropriate accounts at suitable stages in the buying cycle.
  • Track and report program return on investment to marketing and sales leadership, and make data-driven recommendations on field event investment to drive incremental business impact.
  • Mentor and provide guidance to junior field marketing team members as the function grows.

Desired Qualifications

  • Experience at a startup or hyper-growth company, especially in the Bay Area.
  • Experience delivering both in-person field events and large-scale user conferences, including flagship events with 500 or more attendees.
  • Background designing and optimizing account-based marketing motions in partnership with demand generation teams.
  • Marketo experience.

About the Company

Fireworks AI

AI inference platform for model deployment

Fireworks AI provides an AI inference platform that helps organizations run, customize, and deploy machine learning models. It supports deployment, fine-tuning, and inference workflows, with access to open-source models and on-demand deployment options through a subscription model. The platform enables users to configure and optimize models for production environments, manage variants, and scale AI workloads while controlling costs. Unlike some competitors, the emphasis is on end-to-end production-grade inference and fine-tuning across a range of clients, from tech firms to research institutions and enterprises, with tools tailored for rapid deployment and cost efficiency. The long-term goal is to expand the use of AI in production by building compound AI systems, growing the team, and delivering broader platform capabilities that accelerate AI adoption in real-world settings.

Company size
201-500
Company stage
Series D
Total funding
$1.8B
Headquarters
Redwood City, CA
Founded
2022

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