Research Manager
About the job
- At least 5 years of market research experience with ownership of questionnaires and insights reports, rather than only fielding or coordination.
- Strong grounding in questionnaire design, sampling, and research methodology.
- Ability to independently write an insights report that tells a story rather than merely describing charts.
- Ability to identify problems in a survey or dataset.
- Willingness to challenge poor research quality with a client or product team.
- Design questionnaires from briefs, including objectives, sampling plans, screener logic, scale choices, and routing.
- Review and quality-assure questionnaires and data for methodological soundness, including bias, leading questions, sampling issues, and logic errors.
- Turn survey data into insights reports and presentations that make a clear, defensible argument rather than simply presenting banner tables.
- Serve as a research domain expert for Product, Engineering, and AI teams, advising whether research is sound.
- Partner with Product and Engineering to ensure AI-powered research tools for auto-programming, auto-tabbing, and auto-reporting meet researchers' quality standards.
- Test new tools and prototypes and provide structured feedback before release.
- Train and calibrate researchers and technical teams on research standards and edge cases.
- Experience working alongside survey programmers or data-processing teams.
- Hands-on experience with Excel, PowerPoint, and a business intelligence or visualization tool such as Tableau, Power BI, Displayr, or Crunch.io.
- Curiosity about how AI changes research operations; technical expertise is not required.
About the company
Metaforms.ai provides an AI-driven platform for qualitative research that helps organizations plan and run interviews, observations, and focus groups to uncover deep insights about people and processes. The platform supports interviewer deployment, enables exploration of organizational culture, employee experiences, and decision-making, and integrates with usability testing, contextual inquiries, and diary studies through connections with other tools. It uses a subscription-based pricing model with tiered plans that grant different levels of access and features. Data privacy and regulatory compliance are central, making it suitable for educational institutions, health sciences, and businesses across sectors that need careful, privacy-minded qualitative research. The goal is to deliver actionable, nuanced user and organizational insights to inform design improvements, strategy, and decision-making.
Company Size
51-200
Company Stage
Series A
Total Funding
$10.5M
Headquarters
Noida, India
Founded
2019
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Simplify's Take
What believers are saying
- July 31, 2025 Series A raised $9 million from Peak XV, Nexus, and Together.
- Metaforms is expanding into report generation and voice-based research, widening wallet share.
- InsightPlatforms lists trusted agencies and data partners like Dynata and Strat7, signaling adoption.
What critics are saying
- Qualtrics, Confirmit, and Decipher can copy features and bundle AI into existing contracts.
- Metaforms depends on third-party platform APIs; vendor changes or access restrictions break workflows fast.
- Market-research agencies face margin pressure and consolidation, making a $19.7 million-funded vendor vulnerable to churn.
What makes Metaforms unique
- Metaforms embeds inside Decipher, Confirmit, Qualtrics, and Dimensions, reducing workflow switching costs.
- Its agents automate survey programming, data processing, bidding, and voice research end-to-end.
- Free custom integrations and questionnaire version control fit agency workflows better than standalone AI tools.
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Benefits
- Health Insurance
- Professional Development Budget
- Mentorship Program
- Meal Benefits