Content & Communications Marketing Manager
About the job
- Native-level German and very good professional English skills.
- Approximately 5 years of experience in content, communications, product marketing, brand content, or B2B marketing.
- Experience writing for a B2B audience, ideally in SaaS, FinTech, finance, accounting, or another complex or regulated environment.
- Ability to quickly understand complex information and develop clear, relevant, and compelling stories.
- Strong editorial judgment regarding what a message needs and what should be omitted.
- Ability to structure, prioritize, and advance multiple topics and projects simultaneously.
- Ability to collaborate with Brand, Product, Sales, Growth, and Events teams.
- Ability to create clarity, ask the right questions, and act without requiring a perfect brief.
- Careful, quality-focused working style while maintaining speed and pragmatism.
- Develop the LinkedIn content and editorial calendar for Germany and define relevant content pillars around the product, electronic invoicing, market trends, and related topics.
- Develop case studies and customer stories in video and written formats and establish a structured repurposing approach.
- Create lead magnets, guides, articles, and other formats for tax advisory firms and small and medium-sized businesses.
- Build the German newsletter and develop relevant topics and formats.
- Support the development and production of the podcast.
- Adapt successful international content for Germany to fit the market, audience, and cultural context rather than simply translating it.
- Work closely with Product Marketing, Product, and Sales to develop content about product releases, launches, and relevant market topics.
- Turn complex product, regulatory, and accounting topics into content that is easy to understand and engaging to read.
- Develop sales-enablement materials such as pitch decks, one-pagers, product stories, and other assets that support the Sales team.
- Translate recurring questions, objections, and audience needs into reusable content.
- Develop content for events, webinars, and conferences, including social posts, emails, presentations, event pages, and on-site materials.
- Support communication before, during, and after events and ensure a consistent brand presence.
- Establish clear content processes and editorial plans with the German and international teams.
- Coordinate designers, freelancers, agencies, and other external partners as needed.
- Use artificial intelligence tools for research, drafting, repurposing, and localization while maintaining quality, accuracy, and brand voice.
- Analyze which topics and formats perform well and continuously improve the content.
- Experience building a brand in a new market.
- Knowledge of content repurposing and artificial-intelligence-supported content processes.
- Experience working in an international environment.
About the company
Pennylane provides a financial operating system for European SMEs and their accountants. It unifies invoicing, payments, cash management, bookkeeping and tax filings into one collaborative platform. The system uses modular financial tools that sync data across modules and adds German localization, authorized e-invoicing infrastructure, and AI-powered copilots to assist accountants. Its goal is to become the standard end-to-end financial operations stack for Europe’s SMEs and their accountants, expanding payments capabilities and tax/compliance integration.
Company Size
1,001-5,000
Company Stage
Series E
Total Funding
$443.9M
Headquarters
Paris, France
Founded
2020
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Simplify's Take
What believers are saying
- Pennylane raised €175 million in January 2026 led by TCV.
- It serves 800,000 companies and 6,000 accounting firms, with 115 million euros ARR.
- Germany expansion and 2026 e-invoicing demand create immediate adoption tailwinds.
What critics are saying
- Qonto and banks attack Pennylane's SME workflows, compressing acquisition economics.
- France's September 2026 e-invoicing rollout exposes implementation failures and support overload.
- A failed German launch leaves Pennylane dependent on France's regulated market and invites commoditization.
What makes Pennylane unique
- Pennylane combines accounting, banking, invoicing, and payments for French SMEs.
- Its approved PDP e-invoicing status embeds French compliance competitors struggle to replicate.
- Accountants collaborate on one platform with clients, creating workflow lock-in.
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Benefits
Remote Work Options
Company Equity
Home Office Stipend
Wellness Program
Paid Vacation
Health Insurance
Lunch Credits
Flexible Work Hours
Gym Membership
401(k) Company Match
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 1%2 year growth
↑ 1%Qonto and Pennylane, two Paris-based fintechs, operate as both partners and competitors in Europe's SME financial services market. Qonto, founded in 2016 and valued at $5 billion, serves over 600,000 customers across eight European countries with business banking, corporate cards and bookkeeping tools. Pennylane, founded in 2020 and valued at $4.25 billion, has over 800,000 customers using its all-in-one accounting and financial management platform. Whilst both companies integrate with each other's services, they increasingly compete for business. The rivalry will intensify as France introduces mandatory electronic invoicing for B2B transactions in September. Qonto is pursuing a French banking licence to offer lending products, whilst Pennylane recently raised $200 million to fund potential acquisitions. Qonto's managing director emphasises their different customer acquisition strategies, though both target traditional financial incumbents.
The funding round values Pennylane at $4.25bn, according to a report.
Pennylane, a French accounting software startup, has raised $200 million in a funding round led by TCV, with participation from Blackstone Growth and existing investors Sequoia, DST, CapitalG and Meritech. Founded in 2020 by Arthur Waller, Pennylane offers an all-in-one platform combining accounting production, financial management and payments, designed for seamless collaboration between accountants and their clients. The company differentiates itself from competitors like Xero and QuickBooks through its European regulatory focus and partnership approach with accounting firms. The platform features AI-driven automation, real-time financial insights and integrated payment tools. Pennylane now supports 6,000 accounting firms and 800,000 companies, employing 1,000 people. The funding will accelerate AI development and European expansion as the company approaches profitability.
French company Pennylane is negotiating a fresh investment of around $200 million at a $4.25 billion valuation.
Pennylane, a French fintech, has secured a €75 million funding round, doubling its valuation to €2 billion. The company plans to leverage new invoicing regulations and AI to expand, focusing on France before targeting continental Europe. With 4,500 accounting firms and 350,000 SMEs as clients, Pennylane aims to capitalize on France's mandatory e-invoicing reform by 2026. CEO Arthur Waller projects $100 million ARR this year, emphasizing AI's role in enhancing accountant services.