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ASSA ABLOY

Global leader in access solutions

Regional Sales Manager - Bio

Field SalesUpdated on Nov 14
Full-timeTaipei City, TaiwanNo salary listed

About the Job

Requirements

  • At least 8 years of sales or business development experience in biometrics, biometric modules, embedded components, or related technology solutions, preferably serving commercial and industrial device markets.
  • Proven OEM/ODM engagement experience, ideally with manufacturers of commercial or ruggedized computing devices, tablets, point-of-sale terminals, self-service kiosks, and other embedded or smart devices.
  • Strong new business development and hunting capabilities, including identifying emerging applications, developing new markets, and creating demand for fingerprint biometric modules beyond existing customer segments.
  • Solid experience in key account management and channel development, including building strategic relationships with OEMs, ODMs, technology partners, and distributors across APAC.
  • Good understanding of customer product development cycles and technical requirements, with the ability to engage customers early, influence product specifications, and drive design-in opportunities from concept to mass production.
  • A strong track record of design-in/spec-in wins and revenue generation, including ownership of sales targets, pipeline development, and long-term business growth.
  • A minimum BS in Engineering or Computer Science, or a BA degree.
  • Strong written and verbal communication skills, with the ability to lead presentations internally and externally.
  • Ability to manage multiple projects successfully and prioritize work effectively.
  • Excellent planning, prioritization, and organizational skills, with the ability to meet deadlines.
  • Ability to work effectively as part of a team.
  • Previous multinational or multi-regional experience.

Responsibilities

  • Promote BIO technologies and the product portfolio.
  • Drive BIO Public metrics offering in Asia Pacific.
  • Identify use cases and work with solution providers to drive demand for BIO technologies.
  • Proactively address open customer issues, including quality issues, through appropriate resolution.
  • Cultivate relationships with new OEM/ODM accounts while maintaining relationships with existing accounts, distribution partners, and licensees in Asia Pacific.
  • Analyze customer concerns and project requirements and make recommendations accordingly.
  • Conduct market research and analysis, identify potential new clients or vertical markets for the existing product portfolio, and identify new product requirements for existing markets.
  • Manage sales, marketing, and go-to-market activities for assigned countries.
  • Own and deliver the assigned sales quota.
  • Maintain the sales forecast and communicate internally with other departments to ensure delivery aligns with customer expectations.
  • Expand business with HID Global’s existing customer base and prospective partners.
  • Identify sales opportunities in new and existing markets and increase market share in established markets.
  • Support assigned accounts and strategic alliances by providing sales training, demonstrating equipment, and participating in joint events.
  • Maintain timely and accurate customer account information in company databases and systems.
  • Understand customer requirements and communicate them to Product Marketing, Product Management, and Sales management to ensure alignment with the product and technology roadmap.
  • Coordinate activities for trade shows, webinars, and other marketing events.
  • Attend industry-related trade shows, conferences, and events to gain local industry knowledge and expand contacts.
  • Submit monthly reports, expense reports, and other required action items to senior management on time.
  • Work with staff across departments to implement growth strategies, with particular interaction with Business Units.

Desired Qualifications

  • An MBA in Marketing or Business is preferred.
  • Experience serving commercial and industrial device markets is preferred.
  • OEM/ODM engagement with manufacturers of commercial or ruggedized computing devices, tablets, point-of-sale terminals, self-service kiosks, and other embedded or smart devices is ideal.

About the Company

ASSA ABLOY

Global leader in access solutions

ASSA ABLOY provides access solutions including mechanical locks and electronic security systems to secure doors, buildings, and identities. Its products work by combining physical locks with digital access control: mechanical locksets for doors, electronic locks and smart cylinders that can be opened via codes, cards, keys, or mobile apps, and identity solutions from HID Global that manage secure credentials and access permissions across systems. The company differentiates itself through a large, diversified portfolio of brands and products, a long track record of strategic acquisitions (such as Yale Locks and HID Global), and a global presence in over 70 countries, which lets it serve many customers and integrate hardware with software and identity management. The goal is to maintain leadership in the access-solutions market by expanding offerings, geographic reach, and coordination across physical security and identity technologies.

Company size
10,001+
Company stage
IPO
Headquarters
Stockholms kommun, Sweden
Founded
1880

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