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MJH Life Sciences

B2B medical media and education provider

Digital Marketing Coordinator

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeCranbury, NJ, USA

About the Job

Requirements

  • Two to four years of experience in digital marketing with hands-on campaign execution across email, social media, SEO, SEM, and display advertising.
  • Actively use AI tools such as ChatGPT, Claude, or AI-powered marketing platforms to draft copy, build campaign variations, analyze performance data, and accelerate content development, and be able to explain their impact on campaign quality and speed.
  • Proficiency with digital tools including Google Analytics, Google Ads, LinkedIn Campaign Manager, and marketing automation platforms.
  • Strong knowledge of SEO and SEM best practices and the ability to apply data to improve campaign targeting and performance.
  • Ability to translate campaign data into clear insights and actionable recommendations.
  • Strong written and verbal communication skills, with attention to detail and brand consistency across channels.
  • Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Candidates should be prepared to discuss AI tools currently used and how they are applied to content creation, ad copy development, SEO research, campaign analysis, or performance reporting.
  • Candidates should be prepared to provide examples of how AI has improved campaign quality, consistency, or speed, such as faster copy iterations, better keyword research, or more efficient reporting workflows.
  • Candidates should be prepared to explain how they use AI to test and iterate on campaign content and messaging while maintaining brand standards and audience relevance.

Responsibilities

  • Plan, develop, and execute digital marketing campaigns across email, social media, paid search, and display advertising, owning execution from setup through performance reporting.
  • Use AI tools to accelerate content drafting, ad copy development, SEO optimization, competitive research, and campaign reporting to improve the speed and quality of digital marketing output.
  • Create, edit, and publish content across digital channels to support brand awareness and lead generation, ensuring messaging is consistent, compelling, and audience-appropriate.
  • Manage social media accounts, including scheduling, monitoring engagement, and reporting on performance across platforms.
  • Support SEM campaigns by monitoring performance and recommending improvements to keywords, ad copy, and targeting based on data.
  • Optimize website content for SEO and collaborate with teams to improve search rankings and organic traffic.
  • Maintain marketing automation campaigns, including building emails, landing pages, and workflows that support lead generation and nurture programs.
  • Track and analyze campaign performance using Google Analytics, Google Ads, LinkedIn Campaign Manager, and social media dashboards, translating data into clear, actionable insights.
  • Conduct ongoing research on digital trends and competitor activity to identify new opportunities and keep campaigns competitive.
  • Prepare reports and presentations that summarize campaign performance and surface recommendations for improvement.
  • Collaborate cross-functionally with creative, editorial, and sales teams to ensure digital campaigns are aligned with business goals.

Desired Qualifications

  • Examples of AI-driven campaign approaches or content workflows that improved engagement, lead generation, or campaign performance metrics.

About the Company

MJH Life Sciences

B2B medical media and education provider

MJH Life Sciences creates expert-driven medical content and education for healthcare professionals, delivering information across more than 60 brands, and running thousands of live and virtual events, CME programs, and strategic communications services. Its products work by providing credible medical content, continuing education, and tailored communications to clinicians and life-sciences organizations through a B2B model. It differentiates itself through a broad portfolio, extensive event programming, and a history of acquisitions plus family-led leadership that align content, education, and outreach with industry needs. The goal is to improve patient outcomes by helping healthcare professionals stay informed with high-quality medical information and education.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$430M
Headquarters
Cranbury Township, New Jersey
Founded
Not listed

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