International Key Account Manager
Red Bull
International Key Account Manager
Red Bull
Manufactures and markets energy drinks
IN A NUTSHELL
As International On Premise Key Account Manager – Travel, you’ll drive Red Bull’s presence across one of the most dynamic and diverse channels in the On Premise world. From airlines, cruise lines and ferries to rail, bus and travel hubs including lounges, you’ll build and grow strategic partnerships that bring Red Bull to consumers wherever their journey takes them.
In this global role, you’ll accelerate existing business, unlock new opportunities and develop the strategy for how Red Bull wins in Travel. Working closely with international customers, markets and local Key Account Managers, you’ll turn global opportunities into strong commercial results.
DRIVE GLOBAL CUSTOMER PARTNERSHIPS
You’ll be the key contact for Red Bull’s global Travel customers, building strong, long-term partnerships across airlines, cruise lines and ferries, bus and rail operators, as well as travel hubs and lounges.
You’ll accelerate existing business and identify new opportunities to expand Red Bull’s distribution footprint. From developing new sales drivers to winning new partnerships, you’ll bring a strong commercial mindset and entrepreneurial approach to every customer relationship.
You’ll lead agreement negotiations and drive excellent execution, working closely with our markets to successfully activate global partnerships at a local level.
SHAPE OUR GLOBAL TRAVEL STRATEGY
You’ll develop and drive Red Bull’s Global Travel Strategy as an integral part of our Global On Premise Strategy, identifying where and how we can unlock sustainable growth across the channel.
Combining customer insights, market opportunities and commercial thinking, you’ll translate the strategy into actionable sales approaches and tools that enable our markets to win.
You’ll challenge the status quo and think beyond existing ways of working, continuously evolving our tools and approaches for effective account acquisition, management and performance tracking.
TURN GLOBAL OPPORTUNITIES INTO LOCAL IMPACT
You’ll work hands-on with key markets around the world, conducting market visits, identifying opportunities and developing actionable plans to accelerate our Travel business.
Together with local Key Account Managers, you’ll support the development of national Travel customers and adapt global strategies and tools to local market realities.
By identifying and sharing best practices and benchmarks across markets, you’ll highlight growth opportunities and help teams turn them into tangible business results.
At least 3 years of Key Account Management experience within FMCG, ideally with national and/or international scope
Strong commercial acumen and a revenue growth mindset, with experience in high-level negotiations and building long-term customer partnerships
Strong drive and tenacity to win new business and unlock growth opportunities for Red Bull within the Travel industry
Ability to develop and execute innovative, customer-centric and commercially focused strategies across different markets
Excellent communication, presentation and influencing skills, with the ability to connect and collaborate across functions, markets and cultures
Fluent English skills; additional languages such as German are an advantage
Advanced PowerPoint and Excel skills
Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.362 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.
As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.
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