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Full-Time

Enterprise Business Development Representative

Posted on 6/18/2024

Asana

Asana

1,001-5,000 employees

Work management software for task organization

Consulting
Enterprise Software

Compensation Overview

$72.1k - $88.9kAnnually

+ Equity + Sales Incentive Pay

Junior

San Francisco, CA, USA

Category
Business Development
Business & Strategy
Required Skills
Sales
Salesforce
Requirements
  • Minimum of 1 year sales development experience with at least 6 months of outbound experience.
  • Familiarity with sales tools such as Salesforce, Outreach, ZoomInfo, and LinkedIn Navigator to network with potential customers.
  • Proven success in driving outbound prospecting strategy and process to high-level personas and decision makers to achieve pipeline goals.
Responsibilities
  • Generate pipeline for enterprise account executives by researching target customer accounts and personas, and creating customized messaging leveraging existing Asana use cases and industry trends across lines of business to drive qualified opportunities and account expansion.
  • Leverage multi-channel outbound prospecting approach (calls, emails, social), team sequences, templates, messaging to help build a repeatable process. Proactively implement new & existing processes
  • Cultivate value-driven conversations with multiple Director and VP level personas across complex cross-functional teams and consistently create compelling messaging and events to achieve meeting goals.
  • Update activity metrics, meetings, SQO and pipeline on a weekly basis. Proactively identifies gaps between prospecting inputs (calls, emails, social selling, tasks and messaging) and outputs (meetings, SQO’s and Pipeline).
  • Understands Asana use-cases, relevant workflows/processes, and ways that Asana can deliver value. Comfortable differentiating Asana from the competition.
  • Accurately forecast within a 10% delta by understanding your activity inputs that yield meeting outputs and sales qualified opportunities.
  • Implement time management strategy, segmenting time blocks for account research, strategic outreach and scaled Outreach, Enterprise strategy meetings and company meetings.
  • Consistently achieve over 100% of quarterly SQO quota and 100%+ YTD quota. This includes equitable distribution of SQO’s across supported AE’s.

Asana is a digital platform that helps organizations improve productivity and efficiency by managing work tasks. It allows teams to organize, assign, and track tasks, providing a clear overview of responsibilities and deadlines. This structure enables teams to collaborate more effectively and complete projects on time. Asana operates on a subscription model, where users pay a monthly or annual fee to access features like task management, project planning, and real-time progress insights. The platform also integrates with over 200 other work tools, making it adaptable to various workflows. Asana stands out from competitors by offering personalized support for data migration and user adoption, ensuring that teams can transition smoothly to the platform. The main goal of Asana is to enhance team collaboration and efficiency, helping organizations deliver high-quality work faster.

Company Stage

Series E

Total Funding

$413.2M

Headquarters

San Francisco, California

Founded

2008

Growth & Insights
Headcount

6 month growth

12%

1 year growth

25%

2 year growth

40%
Simplify Jobs

Simplify's Take

What believers are saying

  • Recent investments from firms like Gilder Gagnon Howe & Co. LLC and Headlands Technologies LLC indicate strong financial backing and growth potential.
  • The introduction of AI teammates can significantly boost productivity and efficiency, making Asana an attractive option for organizations looking to leverage AI in their workflows.
  • Asana's continuous innovation, such as the new AI features and enhanced integrations with Microsoft 365, positions it as a leader in the work management software market.

What critics are saying

  • The competitive landscape, with players like Microsoft and Trello, requires Asana to continuously innovate to maintain its market position.
  • Dependence on subscription fees means that any downturn in customer acquisition or retention could impact revenue stability.

What makes Asana unique

  • Asana's integration of AI teammates sets it apart by offering advanced AI-driven task management and workflow optimization, unlike many competitors.
  • The platform's extensive integration capabilities with over 200 other tools make it highly adaptable to existing workflows, providing a seamless user experience.
  • Asana's customer-centric approach, including tailored support for data migration, ensures a smooth transition for new users, enhancing client satisfaction and retention.
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