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Townsquare Ignite

Targets ads via data-driven, cross-platform campaigns

Digital Campaign Manager - Media Partners

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeDallas, TX, USA$52k - $65k

About the Job

Requirements

  • Bilingual proficiency in English and Spanish is required, including spoken and written fluency in Spanish to communicate with and support Spanish-speaking Media Partners.
  • At least 1 year of experience in digital advertising, campaign management, or a related field is required.
  • A strong understanding of digital advertising strategies, targeting, campaign execution, and optimization across multiple digital tactics is required.
  • Experience with digital advertising messaging and creative best practices is required.
  • The ability to clearly explain technical concepts, campaign performance, and strategic recommendations to external partners and internal teams is required.
  • Experience collaborating across departments and managing external stakeholder relationships is required.
  • The ability to manage multiple campaigns, competing deadlines, and partner requests with organization and attention to detail is required.
  • The ability to analyze campaign performance, identify opportunities, and recommend effective solutions is required.
  • The ability to work independently in a remote environment while maintaining collaboration and responsiveness is required.
  • A four-year college degree or comparable work experience is required.
  • Applicants must be eligible to work in the United States.

Responsibilities

  • Partner with Media Partners to understand client objectives, key performance indicators, targeting needs, and campaign strategies.
  • Provide strategic guidance on digital advertising capabilities, campaign structure, targeting, and tactic recommendations.
  • Review and approve campaign proposals to ensure alignment with client objectives and product capabilities.
  • Provide Media Partners with product education, best practices, and recommendations to support campaign growth.
  • Guide Media Partners on effective messaging, creative best practices, and targeting strategies across programmatic, social, and search engine marketing tactics.
  • Develop targeting recommendations based on campaign objectives, audience insights, and the overall tactic mix.
  • Coordinate with Media Partners to gather campaign requirements, including creative assets, pixels, key performance indicators, budgets, and flight dates.
  • Oversee insertion order accuracy and completeness, coordinating with centralized buying teams to ensure campaigns are accurately trafficked and launched.
  • Maintain clear communication and alignment between Media Partners and internal teams throughout the launch process.
  • Serve as the primary liaison between Media Partners and centralized buying, client services, and analytics teams.
  • Monitor campaign performance, pacing, and delivery, collaborating with internal teams to implement optimizations and resolve issues.
  • Provide Media Partners with performance insights, reporting, and strategic recommendations to drive campaign success.
  • Manage campaign revisions and identify opportunities for upsells, renewals, and continued revenue growth.
  • Strengthen Media Partner relationships through proactive communication, timely support, and ongoing collaboration with internal teams.

About the Company

Townsquare Ignite

Targets ads via data-driven, cross-platform campaigns

Townsquare Ignite targets businesses with data-driven digital advertising to grow ROI. It designs customized marketing campaigns across digital and mobile channels, using consumer journey insights and customer personas to place ads where they are most likely to engage, across cross-platform placements. The company differentiates itself through tailored packages, persona-based creative, and measurable results that connect ad spend to business growth. Its goal is to help clients attract and retain loyal customers, improving acquisition, engagement, and overall ROI.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2010

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