Online Merchandising Coordinator

Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordinary things for the everyday, delivering seasonal collections of handbags, ready-to-wear, jewelry, footwear, home décor, and more. Known for its rich heritage and unique brand DNA, Kate Spade New York offers a distinctive point of view and celebrates communities of women around the globe who live their perfectly imperfect lifestyles. 

Kate Spade New York is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible.

A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit Our People page to learn more about Tapestry's commitment to equity, inclusion, and diversity.

Primary Purpose: The Online Merchandising Coordinator is responsible for delivering an accurate, engaging and commercially effective online customer experience across the UK, Germany and Rest of Europe websites. This role supports product launches, promotional activity and site optimisation through effective merchandising, content management, performance analysis and cross-functional collaboration to drive conversion and revenue growth. 

The successful individual will leverage their proficiency in Online Merchandising to: 

• Manage the monthly upload of new products on UK, DE and Rest of Europe sites, ensuring best-in-class presentation of the online assortment, including product information, category information and website merchandising to maintain the sites to a high standard

• Prepare for site refreshes by building navigation, search dictionary updates, merchandising, trend shops, and manage the item set-up process, including catalogue and product attribution

• Work with Buying and Planning teams to support the promotional calendar, new product launches and category launches across the Outlet category

• Work with Digital Design and Web Production on creative for homepages, promotions and campaigns, ensuring the site reflects business priorities, stock availability and local market needs

• Regularly research competitor online activity, edit creation and digital innovation

• Conduct a weekly site review of UK, DE and Rest of Europe sites to monitor site standards and report operational or testing issues that arise

• Optimise on-site search, as well as cross-sell and up-sell products on the site

• Deliver weekly reporting on site performance for cross-functional and team meetings, leveraging available analytics platforms to provide relevant and actionable insights

• Support the Digital Trading Manager in delivering the digital testing, personalisation and optimisation roadmap across all key customer journeys 

• Analyse user behaviour, conversion funnels and site performance to uncover optimisation opportunities. 

• Contribute to improving key metrics including bounce rate, conversion rate, add-to-bag rate, checkout completion, average order value and customer engagement to drive growth

• Complete additional ad hoc website tasks as required, including testing new functionality and assessing competitor tools or features for potential development

The accomplished individual will possess: 

• 1–2 years’ experience in an eCommerce or digital role within a global brand or online start-up
• Strong interest in inspirational site content and online customer experience 
• Proficient in Microsoft Excel and experience using Google Analytics and reporting dashboards
• Experience with SFCC, PIM systems or CMS tools would be advantageous 
• Confident working both independently and collaboratively in a fast-paced environment
• Excellent organisational skills and attention to detail
• Excellent communication, presentation and analytical skills
• Ability to manage multiple priorities under tight deadlines with a strong sense of urgency
• Proactive, solutions-focused and confident taking initiative
• Ability to respond quickly to last-minute requests and changes
• ·Additional European language skills 

Please be advised that we are unable to provide visa sponsorship for this position. As such, you will only be considered if you already possess the right to work in the UK.

What Tapestry can offer you:

• Hybrid working (Tuesday - Thursday working from the office, Monday and Friday working remotely)

• Option to finish early on a Friday (Flex Fridays)

• 1 paid volunteering day per year and opportunities to volunteer with global projects

• Learning & development opportunities

• Internal mobility & career progression

• Regular social events - seasonal & cultural

• Equity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council

 
Other benefits include:

• 25 days holiday in addition to bank holidays

• Annual Incentive Plan (company performance bonus)

• Multi brand discount up to 50% off – Coach and Kate Spade.

• Private healthcare with health assessment (Bupa)

• Bupa rewards - Financial wellbeing support and wellness discounts

• Private dental cover

• Free 24/7 support for family building, fertility and menopause with Maven

• Eyecare vouchers

• Employee assistance programme

• Enhanced employer pension contribution

• Gym discount

• Interest free season ticket loan

• Cycle to work scheme

At Tapestry, we are committed to building a diverse & inclusive workforce. We know that having a wide range of perspectives and experiences makes us more innovative and brings us closer to our consumers. If you are interested in this role but do not believe you meet all the set criteria, that’s ok. We are happy to work with individuals who have the drive, passion, agility and willingness to learn. So, take a chance and apply; you may just be who we are looking for. We would be delighted to hear from you.  

Our Competencies for All Employees
Courage: Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.
Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
 
Our Competencies for All People Managers
Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
Developing Direct Reports and Others: Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
Building Effective Teams: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.    

Tapestry is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.

Visit Tapestry, Inc.