Manager – Advertising Operations

Are you someone who thrives on helping others succeed, enjoys making an impact, and takes pride in guiding customers to the right solutions for their projects? If you’re also naturally curious and eager to keep learning, consider starting or growing your career with us at The Home Depot.

The Manager, Advertising Operations leads a team responsible for delivering campaign activations and a best-in-class advertiser experience to Orange Apron Media customers.

This role establishes operating standards and drives scalable processes that improve speed, accuracy, and performance across onsite and offsite channels. It requires a deep understanding of digital media, advertising technology, and the operational frameworks that drive successful media campaigns.

The Manager partners closely with Sales, Media Planning, Creative, Finance, and Product to improve campaign pacing, deliverability, and tooling capabilities that support budget delivery, customer satisfaction, and return on investment.

Key Responsibilities

Business Process Evolution

• Oversee campaign production and activation standards, ensuring workflows are executed accurately and consistently across programs.
• Ensure operational requirements are met and proactively remove roadblocks that impact on-time campaign launches.
• Manage campaign escalations cross-functionally, as needed.

People Leadership

• Set team direction and establish standards that balance activation excellence with advertiser success.
• Coach and develop associates through structured touchpoints.
• Adjust workloads across portfolios to maintain service levels and operational efficiency.

Performance Ownership

• Partner with Sales and Media Planning to execute campaigns that maximize spend efficiency and return on ad spend (ROAS).
• Identify opportunities to support upselling and advertiser growth.
• Provide guidance to improve campaign pacing, deliverability, and performance outcomes.

Stakeholder Alignment

• Collaborate with cross-functional teams to identify new platform capabilities and opportunities for improvement.
• Provide input on product roadmap priorities and support testing and troubleshooting during platform releases.
• Maintain alignment with category priorities and seasonal initiatives, as applicable.

Operational Governance

• Drive execution excellence across advertising channels.
• Establish and maintain standards for campaign activation readiness, quality controls, and issue escalation.
• Partner with Finance to review billing reports and ensure client information is accurately captured and invoiced.

Desired Skills and Experience

• 5+ years of relevant experience in advertising operations, media planning, client services, campaign activation, or related functions.
• 3+ years of people leadership experience, with demonstrated ability to define, implement, and execute team-wide strategies.
• Strong understanding of the digital advertising ecosystem, including Google Ads, Meta, Pinterest, ad serving platforms, and analytics.
• Strong analytical skills, with the ability to interpret data, identify insights, and translate findings into actionable strategies.
• Knowledge of media revenue attribution and advertising performance measurement.
• Excellent communication skills, with the ability to translate complex concepts into meaningful business value for internal stakeholders, senior leadership, and clients.
• Strong client service mindset with the ability to develop mutually beneficial solutions.
• Natural curiosity, sound problem-solving skills, and a proactive approach to identifying opportunities.
• Results-oriented mindset with a strong bias for action.
• eCommerce advertising experience is an asset.
• Retail industry experience is an asset.

Direct Reports

• This position has 1–6 direct reports.

Travel Requirements

• Overnight travel is typically required less than 5% of the time.

Physical Requirements

• Most of the time is spent sitting in a comfortable position, with frequent opportunities to move about.
• On rare occasions, there may be a need to move or lift light articles.

Location

• In-office presence is required five days per week.
• Store Support Centre (SSC).

Working Conditions

• Office environment – Store Support Centre.

Minimum Education

• College diploma, bachelor's degree, or equivalent qualification in a field related to the position.

Minimum Years of Work Experience

• 5 years.

Minimum Leadership Experience

• 3 years.

Certifications

• None required.                                                                                                                        

The pay range for this position is between $70,400.00 - $79,100.00