CONSULTANT FOR VERBAL IDENTITY

We’re looking for someone who’s excited about everything to do with words: creating names, developing unique voices, turning strategy into storytelling. Someone who knows how to write well, and how to think and talk about how their writing fits into the broader world of strategy and design. Someone who wants to work on brands from any and every industry, from finance to hospitality to consumer electronics. Someone excited to have an eleven-syllable job title. Someone with opinions, and the ability to express them.

THE ROLE:

• Use your creative writing and communications strategy skills to help our clients grow their brands and businesses
• Lead creative and strategic writing for client work streams
• Support your program teams
• Understand your client’s competitive space, business, culture, and ambitions, and use that understanding to create work that inspires
• Help manage client relationships
• Assist in creating and presenting work to clients
• Brief and coach junior team members
• Work with strategists, designers, client managers and more
• Work on a range of Verbal Identity projects (naming, voice, messaging and writing) and improve how we work with clients, finding new ways to solve their challenges
• Collaborate with senior members of your team to develop intellectual property (articles, white papers, etc.) related to our practices as well as new business pitches
• Participate in skill development and outside learning programs, and share what you’ve learned with the rest of the team

WHAT YOU BRING TO THE TABLE:

• Bachelor’s and/or master’s degree in a related field OR related experience. We have a broad definition of "related," including any verbal-focused or writing-intensive fields like creative writing, screenwriting, linguistics, advertising, philosophy, etc.
• 2+ years in branding, copywriting, content creation, advertising, marketing, PR, or a related field, either client- or agency-side
• An enthusiastic work ethic and the ability to collaborate, uncover insights, and develop creative
• Conceptual thinking, especially the ability to critique and discuss your work as well as the work of others
• Proficiency in Microsoft Office, especially PowerPoint
• Bonus points:
• Fluency in foreign languages
• Naming and/or trademark experience
• Content strategy experience
• Copy editing experience

NOTE: This is a hybrid role and requires you to be in our NYC office 3 days per week

Compensation

• Base salary range of $75K to $90K
• This range represents the low and high end of the base salary someone in this role may earn as an employee of Interbrand in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience; training; associated responsibilities; other business and organizational needs; and geographic location (to account for comparative cost of living). The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.
• Benefits for this role include: Health/Vision/Dental Insurance; Family Forming Benefits; 401(k); Employee Stock Purchase Program; Annual Education Assistance; Health and Wellness Discounts; Spending and Saving Accounts; Vacation, Sick, and Personal Days; Paid Parental and Medical Leave; Life, AD&D and Disability Insurance; EAP; Mobile Phone Reimbursement