Vice President Sales Leader
NielsenIQ
Vice President Sales Leader
NielsenIQ
Global provider of consumer purchasing data
About this Job
The VP of Omi Solutions is a senior sales leadership role responsible for driving revenue growth, client expansion, and team performance across NielsenIQ’s Omni portfolio, including Consumer Panel and integrated analytics solutions. This role will lead commercial efforts in the US market that focus on the following data and research products: SaaS based consumer panel solutions, DaaS based consumer panel solutions, clean room data matching between 1st and 3rd party entities, media audiences, panel based-surveys and panel-based segmentations.
This leader will build, develop, and lead a high-performing team of sellers, partnering closely with product, consulting, and client success teams to deliver complex, consultative solutions to clients—primarily within FMCG and Retail enterprise verticals.
You will play a critical role in shaping go-to-market strategy, coaching sellers on consultative sales execution, and elevating how NIQ positions its Omni capabilities in the market.
Responsibilities:
Sales Leadership & Team Development
Lead, coach, and develop a team of quota-carrying sellers focused on Omni solutions
Establish clear performance expectations, KPIs, and accountability metrics to drive revenue outcomes
Partner with HR and leadership to recruit, onboard, and retain top sales talent
Provide ongoing coaching in complex deal strategy, executive engagement, and value-based selling
Revenue Growth & Go-To-Market Execution
Own and deliver against team revenue targets, including new business and expansion opportunities
Forecast annual and quarterly revenue performance within 2% of actuals and provide accurate forecasting for monthly objectives.
Drive pipeline generation and ensure disciplined sales execution across all stages of the sales cycle
Partner with the Account Development teams to create meaningful sales plays that drive top line revenue performance.
Client Engagement & Strategic Selling
Engage directly with senior client stakeholders (C-suite, strategy, insights, and investment teams)
Guide teams in developing customized proposals and narratives that align NIQ solutions to client business challenges
Support complex negotiations, pricing strategy, and commercial structuring
Create a commercial culture that focuses on client-centric outcomes while leveraging deep product expertise to showcase differentiated value.
10+ years of experience in consultative sales, with a strong preference for data, analytics, or insights solutions
5+ years of people leadership experience, managing and developing quota-carrying sales teams
5+ years of market research experience, specifically from consumer sourced data
Experience selling into FMCG, Retail, or related verticals
Strong understanding of consumer data, panel data, or syndicated research solutions preferred
Proven track record of exceeding revenue targets and developing high-performing teams
Exceptional executive presence with ability to influence senior stakeholders
Experience navigating complex sales cycles, including customized solutions and pricing structures
Ability to thrive in a fast-paced, evolving, and highly collaborative environment
Additional Information
Travel required (~20–30%) based on client and team needs
Competitive compensation package including base salary + performance-based incentives
This role has a market-competitive salary with an anticipated base compensation of the following range: $141,500.00 - $170,000.00 USD. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role is eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.
#LI-Remote
US role, must be in US at time of application to be considered.
Our Benefits
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion
Compensation: 141500 to 170000 (USD) (YEARLY)
NielsenIQ collects and analyzes consumer purchasing data to help retailers and brands understand market behavior. It tracks what people buy, when, and where, using this data to measure market share and purchasing trends across categories. The product works by aggregating point-of-sale and other consumer data, then turning it into actionable insights and benchmarks that clients can use to optimize pricing, assortment, promotions, and marketing. NielsenIQ differentiates itself through its long history (dating back to 1923) and a broad global footprint (operating in over 100 countries), plus its expanded capabilities after merging with GfK in 2023 to strengthen data on technology and durable goods. Its goal is to provide objective, data-driven guidance that helps retailers and brands make informed decisions and improve performance.
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