Full-Time
Jr Data Analyst
Reporting
Posted on 11/15/2024
Hotspex Media
51-200 employees
Brand building and human motivation insights
Entry, Junior
Toronto, ON, Canada
- Bachelorās degree in Data Science, Statistics, Computer Science, or a related field.
- Strong analytical and problem-solving skills.
- Proficient in SQL for querying databases.
- Familiarity with data visualization tools like Tableau or Looker.
- Familiarity with data warehouse systems and ETL processes.
- Team player and supportive.
- Attention to detail and a willingness to learn.
- Nice to have: knowledge of machine learning or predictive analytics techniques.
- Collect, clean, and organize data from multiple sources.
- Maintain data accuracy and quality for analysis and reporting.
- Develop dashboards, visualizations, and detailed reports using Looker.
- Work closely with cross-functional teams to understand data needs and provide insights.
- Present data insights and recommendations to internal teams and clients, translating complex analytics into actionable business strategies.
- Continuously learn new tools and techniques to improve data analysis skills.
Hotspex Media specializes in brand building by helping companies understand human motivation to drive brand growth. Their main product is a proprietary platform that measures human motivations, allowing brands to create consistent emotional connections and sensory experiences throughout the customer journey. This platform helps brands reduce risks and marketing costs by accelerating the development of new ideas. Hotspex stands out from competitors by focusing on deep emotional insights and innovative research methods, which have earned them recognition as one of the top insights consultancies. The company's goal is to become the leading brand builder globally, making a significant impact on how brands connect with consumers.
Company Stage
N/A
Total Funding
N/A
Headquarters
null, California
Founded
2013
6 month growth
ā -16%1 year growth
ā -16%2 year growth
ā -16%
Simplify's Take
What believers are saying
- Hotspex's innovative methodologies and tools can significantly accelerate brand growth and market penetration for clients.
- Being recognized as one of the most innovative insights consultancies by GRIT enhances the company's reputation and attracts top-tier talent.
- The company's global reach and collaboration with leading advertisers offer employees exposure to high-profile projects and diverse markets.
What critics are saying
- The niche focus on human motivation and implicit measurement may limit Hotspex's appeal to a broader range of clients.
- Rapid innovation and the need to stay ahead in a competitive market research industry could lead to high operational pressures.
What makes Hotspex Media unique
- Hotspex's proprietary human motivation measurement platform offers a unique approach to understanding and leveraging consumer emotions, setting it apart from traditional market research firms.
- Their focus on mental availability, mental memory structures, and implicit measurement provides deeper insights into consumer behavior, which many competitors lack.
- Working with 9 of the top 10 global advertisers demonstrates Hotspex's credibility and effectiveness in the industry.
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