Social Media Manager

Clients come to Movers+Shakers for cutting-edge creative work that sparks deep connections to culture. If you’re obsessed with digital innovation, cultural trends, and the power of social to bring brands closer to their communities, we’d love to meet you.

At Movers+Shakers, we’re continuing to evolve what “social strategy” means and how to bring the most innovative, culturally plugged-in thinking to our clients and the industry. In this role, you’ll lead the charge on social media strategy and content while also rolling up your sleeves to directly manage and nurture our clients’ communities. You’ll balance big-picture vision with hands-on management to deliver impact, engagement, and joy.

This person must be based in the New York metropolitan area. While the role is primarily remote, you should be available for occasional on-site, real-time content support.

RESPONSIBILITIES

Social Strategy & Management

• Develop and execute holistic brand and content strategies that meet client goals and inspire audiences.
• Build and manage content calendars that balance always-on storytelling with timely campaigns, cultural moments, and brand activations.
• Partner cross-functionally with account, creative, data, and production teams to bring strategies to life in joyful, thumb-stopping ways.
• Monitor content performance and deliver weekly/monthly/quarterly reports with insights, recommendations, and KPI tracking.
• Spot and activate trending opportunities daily to keep brands culturally relevant and part of the conversation.

Community Engagement & Management

• Manage, create, and moderate social communities across all platforms.
• Post content in line with content calendars, ensuring brand voice and creative excellence.
• Jump into the comments, DMs, and conversations to foster meaningful connections and positive community vibes.
• Summarize insights and listening observations to optimize community tactics and content approaches.
• Stay on top of competitor and industry activity to inspire smarter strategies and responses.

Creative & Innovation

• Collaborate with the creative team to ideate, shape, and support platform-specific content that sparks joy.
• Keep a pulse on platform updates, social innovations, and cultural trends — bringing fresh, bold ideas to the table.
• Help build proactive community playbooks, including engagement guidelines and crisis management programs.
• Extend Movers+Shakers’ position as an industry thought leader with your insights and innovative POV.

QUALIFICATIONS & SKILLS

• 3-5 years of client-facing social media management and strategy experience, ideally within a creative agency setting.
• Hands-on experience managing social communities (posting, moderating, engaging, sparking conversation).
• Deep knowledge of Gen Z culture across social platforms: Tiktok, Instagram, Facebook, X, Threads, YouTube, and Linkedin.
• Strong copywriting skills with the ability to flex tone and style per platform, audience, and objective.
• Data-driven mindset with experience in analytics, reporting, and optimization.
• Super organized, able to manage multiple priorities and keep the train moving.
• Creative thinker with leadership ability, who can guide and collaborate while spreading positivity.
• Proactive self-starter with a finger on the pulse of cultural trends and platform innovation.
• Bonus points for Adobe Creative Suite skills.
• Passion for delighting clients and going above & beyond.
• Spreads Joy! ✨

BASE SALARY RANGE

Our estimated range for this role is $60,000-75,000* 

*Don’t let this range drive your decision to apply. Actual compensation packages are based on the level of skill and experience each candidate brings to their role. Similarly, there might also be a more senior or junior position available, that would be a better fit with your expertise. For example, a person may apply for a Senior Creative Producer role, and we may assess that their skills are at the Creative Producer level. Each level has its own compensation range.

At Movers+Shakers, we pride ourselves on competitive salaries, and we work hard to ensure there is pay equity across the company. We welcome open and honest conversations about compensation in all of our initial calls. We look forward to meeting you!