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Stryker

Manufactures orthopedic and surgical medical devices

Global Portfolio Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeFremont, CA, USA$116.1k - $193.4k /yr

About the Job

Requirements

  • A bachelor's degree is required.
  • At least 4 years of work experience is required.

Responsibilities

  • Gather and collate competitive information to drive insights.
  • Anticipate customer and patient needs to create a superior value proposition.
  • Leverage key opinion leaders to obtain insights.
  • Optimize the value proposition by understanding customers.
  • Use market research and third-party data to identify key industry trends.
  • Combine historical and current data to optimize and enhance market research.
  • Predict sales trends and research key forecasting factors.
  • Collaborate across departments to lead the new product development process.
  • Build a financial business case model to support new product development funding and return on investment.
  • Deliver business and marketing objectives, and lead the discovery process for pre-commercialization plans.
  • Maximize new product development and launch planning by leveraging core competencies and strategic assets.
  • Partner with Clinical Affairs to propose research objectives for evidence generation, including clinical studies and research papers.
  • Author strategy documents, including strategic plans, annual marketing plans, and product launch plans.
  • Translate the marketing plan into specific marketing activities.
  • Understand the costs of acquiring new customers compared with retaining current customers.
  • Target customers based on total market potential and opportunity.
  • Evaluate potential sources of new volume and financial trade-offs within and outside current customer segments.
  • Collaborate with downstream marketing to execute a product lifecycle management plan aligned with the overall business and launch strategy.
  • Develop and communicate a value proposition.
  • Work with regions and downstream marketing to create a pricing strategy consistent with the marketing strategy and positioning.
  • Define performance criteria for evaluating business trends and activities.
  • Follow organizational protocols, practices, and procedures for gathering competitive information.
  • Hold self and others accountable for delivering results that meet business priorities.

Desired Qualifications

  • At least 2 years of medical device experience is preferred.
  • At least 2 years of marketing experience is preferred.
  • Upstream experience is preferred.
  • Neurovascular experience is preferred.
  • An MBA is preferred.

About the Company

Stryker

Manufactures orthopedic and surgical medical devices

Stryker makes medical devices for hospitals, surgical centers and emergency responders, spanning joint implants, surgical instruments and patient transport equipment. Its Mako platform assists surgeons with joint replacement, while its neurotechnology products support brain and spine procedures and stroke treatment. Clinicians use its equipment during surgery and emergency care, and the company earns money by selling implants, disposable products and capital equipment through direct sales teams and distributors. The business also supplies training and technical support for healthcare providers using its devices. Stryker was founded in 1941 and is headquartered in Portage, Michigan.

Company size
10,001+
Company stage
IPO
Headquarters
Portage, MI
Founded
1941

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